Looking ahead just a short time, Apple could hold a powerful position in AI where it most makes sense: deployment.

Not only will the company offer up its own AI models for the kind of tasks millions use ChatGPT to do today, but it will provide more sophisticated on-device agentic models to help users get things done through Siri AI.

Apple also offers limited capacity for more complex tasks through Private Cloud Compute, and, in partnership with the likes of Google in the US and Alibaba in China, the company is giving users a trusted conduit through which to access even more sophisticated AI services. 

Deeply deployable

Critics can say it took Apple a long time to get to this point, but they also seem to think the company has finally got the mix right with its series 27 operating systems. Arriving late to a party doesn’t mean you won’t shine once you get there.

Apple is also coming up the inside lane around frontier AI, with iterative OS and hardware enhancements that mean its devices become increasingly effective for Edge AI use cases, on device — no cloud service required.

The company appears to be digging down into those use cases. Mark Gurman at Bloomberg recently predicted that future M7 Ultra Macs will support as much as 1.5TB RAM, making these systems more than capable of running full weight frontier models in people’s offices, colleges, and homes. 

While that does assume the AI-flationary memory market can supply that much RAM at prices humans can afford, it is also true that people are already running AI clusters using off-the-shelf Mac minis networked over Thunderbolt cables. It’s no stretch to believe this will continue to be the case, and that it will even broaden as the power/performance offered at the high end grows.

What’s wrong with good enough?

When combined with open AI stacks, particularly newly emerging varieties, Apple’s platforms should become leading contenders for private AI services and edge AI. Many business users will leap at the chance to offer their workers powerful, self-hosted, private AI services using one or more daisy-chained Mac Studios or Mac minis. The recent craze in deployment of both Macs to support OpenClaw instances shows they already are.

Ultimately, these different slices of momentum mean I agree with investor Jason Calacanis that Apple is in position to apply a great deal of pressure on OpenAI and Claude just by putting models on their devices. 

It’s also worth thinking about how people use AI today. How many of the queries made in the world right now constitute relatively simple tasks that could be transacted by on-device AI, such as the emerging new version of Apple Intelligence or even smaller LLM models running on device? You can even run PrismML’s 1-bit, 27-billion parameter Bonsai on an iPad using the Locally app, and that’s in the here and now.

What happens? Pretty soon you’ll find people recognize that they can already run the vast majority of their AI-augmented workflows using services they have on their existing device or can access on their on-prem Mac set-ups. And, of course, as people get used to running small tasks locally and larger tasks on premises, the actual space in which they need to turn to cloud-based frontier models will erode. That’s even as companies like PrismML work towards slimming down full-weight models so they don’t need to run on a server at all.

“It’s going to be wild when people have unlimited tokens on their desks,” said Calacanis in a podcast round table discussion.

Who has the most to lose?

The current incarnations of AI felt like they came from nowhere. Most people weren’t aware of the technology until returning to work after the 2022 holiday season. Since then, the industry has proliferated with dozens of competing models, most recently including powerful but affordable frontier models such as Qwen and Kimi.ai.

These models aren’t necessarily all as good as one another, but in many cases for much of what we do, we’ll find them to be good enough. That’s an existential crisis for some, as industry observers now think the inevitable pricing pressure means some services might have over-invested in capacity before finding any way to turn a profit.

Those profit-seeking services are the ones with the most to lose as Apple extends its hardware advantage, democratizing AI access for all while providing platforms suitable for edge AI, on-premises AI, private AI, and even AI access using third-party services. (The need for the latter will shrink as the capabilities of the former get better.)

Cupertino rising

What does this all mean? While the industry remains young, it is already fragmenting. And striding through the dust of that process comes Apple, equipped with the hardware, software, and approach to build its business even as the enterprise of first mover AI services erodes.

You can follow me on social media! Join me on BlueSky,  LinkedIn, Mastodon and subscribe to my daily Apple-related news summaries at The Core.

The head of the US government’s AI testing institute, Chris Fall, has resigned about three months after taking charge of the Center for AI Standards and Innovation (CAISI), the federal organization responsible for evaluating advanced artificial intelligence models for safety and security.

Current National Institute of Standards and Technology NIST Director Arvind Raman will serve as acting CAISI Director following Fall’s departure while continuing to oversee the Commerce Department office responsible for the institute, the Daily Signal reported, citing two people familiar with the matter.

A Commerce Department spokesperson who spoke to the publication did not disclose a reason for the resignation.

Fall assumed leadership of CAISI in April after the Trump administration reorganized the former US AI Safety Institute under NIST. The institute develops methodologies for evaluating frontier AI models and works with AI developers on voluntary technical assessments covering areas such as cybersecurity, model misuse, reliability and other risks associated with increasingly capable AI systems.

The leadership change comes as governments and AI companies continue developing technical approaches for evaluating frontier AI models while enterprises expand deployments of generative AI and agentic AI across business operations.

In recent months, the Commerce Department has taken a more active role in AI policy involving advanced models, placing greater attention on how the federal government evaluates technologies with potential national security implications.

Continuity matters more than personalities

CAISI works with AI developers such as Anthropic, Google’s DeepMind and OpenAI on voluntary evaluations of frontier AI models and develops methodologies for testing model capabilities and risks. The institute does not regulate AI developers or certify commercial AI systems.

For enterprises, those evaluations are one source of technical information alongside vendors’ own testing, third-party security assessments and internal AI governance programs.

Sanchit Vir Gogia, chief analyst at Greyhound Research, said enterprises should focus less on the individual leading the institute and more on whether its technical work continues with the same level of consistency and transparency.

“Leadership churn at CAISI weakens the signal long before it weakens the science,” Gogia said. “The testing has not stopped. Its authority simply does not travel as cleanly once the leadership does not.”

According to Gogia, the more important question for enterprises is not whether the institute’s evaluation work will continue but whether the processes supporting those evaluations remain stable.

“The instinct is to ask whether the pipeline is breaking,” he said. “The more useful question is where the pipeline now sits.”

Enterprises still carry the burden of AI governance

Gogia said organizations should continue treating government-led AI evaluations as one input into their governance processes rather than as evidence that a model is inherently safe for enterprise deployment.

“A government evaluation was always a signal, never a certificate,” he said. “A signal loses value the moment its issuer becomes unpredictable.”

He said enterprises should instead monitor whether CAISI maintains consistent evaluation methodologies, continues publishing technical findings and preserves continuity within its research teams under interim leadership.

“The name on the door is not the signal. The behaviour underneath it is,” Gogia said.

Gogia also cautioned against linking Fall’s resignation to recent Commerce Department actions involving AI policy or export controls, noting that there is no public evidence connecting the two.

“CAISI evaluates; it does not enforce export controls, because it holds no such power,” he said. “This is not a testing body reaching for enforcement. It is enforcement reaching past the testing body.”

With Raman assuming the role on an interim basis, the next significant milestone for enterprises will be the appointment of a permanent director, and whether the institute’s evaluation programs continue without disruption, the analyst said.

Gogia said the successor’s mandate may prove more important than the individual selected.

“A CAISI result is not a safe harbour,” he said. “It informs an obligation; it does not discharge one.” NIST did not immediately respond to a request for comment.

Jobs involving physical labor are at high risk of disruption from automation, with new technologies such as AI robots becoming more prevalent, according to a recent study by the Organization for Economic Co-operation and Development (OECD). That means workers in construction and extraction, farming, fishing, forestry, production and material transportation could be affected by fast-moving technology changes.

“Routine and low-skilled jobs are at higher risk,” the Paris-based public policy group said, adding that “overall, jobs requiring non-routine cognitive, social and creative skills are less susceptible to automation.”

The kinds of creative and cognitive jobs still thought to be less exposed to automation include social work and community service roles. 

OECD also said management jobs — which often require workers to devise creative answers to solve problems — fall within the creative and cognitive category. “While AI has made some high-skill job requirements more susceptible to automation, many critical skills in these roles remain difficult to automate,” OECD said.

The same still holds true for some physical and manual labor jobs – including cleaners, agricultural workers, food-prep assistants, and laborers — which are less exposed to the affects of AI, OECD said.  

But people who work in programming, translating and interpretation positions could find their work affected by the quick rise of AI tools and services. According to the organization, global AI uptake rose from 7% in 2021 to 20% in 2025.

“In these occupations, GenAI could perform a significant share of tasks at least twice as fast today or in the near future,” OECD said.

The effects of the AI boom are not always uniform across industries or regions. In a separate 2026 Employment Outlook study released by the group, exposure to disruption from generative AI (genAI) ranges from about 16% in some areas to more than 70% elsewhere, depending on industries and occupations. 

Numerous research firms have said in recent years that AI is driving short-term job losses, though tech industry experts and analysts have argued AI will also create new careers and jobs as agentic AI takes over low-skilled work. 

AI technology has become so ubiquitous that it’s been compared to electricity — virtually all companies will need it or at least know how to use it. But it’s adoption has been hindered at times as companies struggle to find ROI from its use, and by regulatory and ethical hurdles.

In the US, AI blamed for June job losses

According to a Challenger, Gray & Christmas study released earlier this month, AI was cited as the top reason for job cuts in June. The outplacement firm said employers cut 45,849 job cuts in June, of which 14,029 were attributed to AI, with the tech industry leading the cuts.

“Tech remains the epicenter of this year’s cuts,” Challenger said. “AI is the dominant force as companies are restructuring around it, automating roles, and reallocating budgets toward new capabilities. The sector is being reshaped in real time.”

Overall, AI has been responsible for 173,568 job cuts since 2021, the company said.

AI is hurting jobs in customer service, internal reporting, telecommunications, and hosting automation, said Victor Janulaitis, a staffing consultant who was formerly CEO at Janco Associates Inc.

“C-level executives continue to be focused on eliminating ‘non-essential’ managers, staff, and services,” he said. “Coders and developers have limited opportunities with legacy applications.”

While jobs in the IT sector overall are declining, current hiring tends to skew in the direction of people with AI skills. A report this month by CompTIA put job listings with AI skills at around 500,000, which is close to double the number in January.

“Employers in other industries are accelerating digital transformation initiatives and moving from AI experimentation to implementation,” said Seth Robinson, CompTIA’s vice president for industry research.

That view dovetails with what ManpowerGroup, the recruitment firm, is seeing; demand for AI-related skills has nearly doubled over the past year, said Ger Doyle, regional president of North America at ManpowerGroup.

That growth extends well beyond traditional technology roles as companies move from experimenting to AI deployments at scale, Doyle said. “We’re seeing it influence hiring across occupations ranging from data science and engineering to project management and operational roles,” he said.

Healthy software companies typically don’t suddenly eliminate one-fifth of their workforce, but monday.com is doing just that as it bets on flatter teams, AI agents, and customer implementation expertise as the winning combination in the AI era.

Monday.com co-founder and co-CEO Eran Zinman today announced the “very difficult decision” to reduce the AI work platform company’s global workforce by about 20%, or 620 people.

The move has nothing to do with increasing margins or replacing humans with AI, he insisted in his post on LinkedIn; rather, it’s a calculated decision to trim down and hone the company’s focus as AI becomes integral to day-to-day workflows.

“This is not a distress signal; it is a deliberate reset, disclosed with its price attached,” said Sanchit Vir Gogia, chief analyst at Greyhound Research. “The industry has quietly swapped the meaning of productivity, and this filing is the clearest exhibit yet.”

A ‘significant opportunity’ in technology

In a SEC filing this week, monday.com said its restructuring plan reflects the “ongoing transformation of its product, marketing, and go-to-market strategy.” The move is intended to support a “leaner, more focused operating model” as the company continues to invest in its AI-driven strategy.

Zinman noted in his post that the company has shifted to “doing the work with AI and not just managing it,” and is focused on building environments where “people and AI agents [work] together in one workspace.”

In recent months, monday.com has evolved its products, strategy, and the way it serves its customers, and Zinman contended that “the organization we built for our previous chapter is not the organization that fits the new AI era.” Monday.com needs to “execute more decisively,” take on new challenges, and quickly respond to market changes, he said.

“We have never seen such a significant opportunity in software, driven by such exciting technology,” Zinman noted. He emphasized that the reduction is not to replace people with AI, nor to improve margins; the “vast majority” of savings will be reinvested into talent, products, and AI.

The restructuring will result in a “flatter organization” with fewer management layers and smaller, more autonomous teams, and monday.com also has a new go-to-market model, Zinman explained. Customers expect “deeper implementation support” as they deploy AI, and the company will work more closely with customers, increase its on-site presence, create new roles, and “adapt many existing ones.” In its SEC filing, the company said it expects to continue hiring in “key strategic areas” throughout 2026.

Workers will be expected to work better, “not harder,” Zinman noted. He pointed to several past examples where work could have been done in a few days, but instead took many months with “multiple meetings and endless friction.”

“This wasn’t people’s fault and everyone was frustrated by this,” he said. “Our new org changes ownership to allow people to make decisions and move fast.”

A spokesperson for monday.com declined to comment further on the staff reductions.

Monday.com’s key market advantages

Monday.com certainly isn’t struggling; the company expects 19% to 20% year-over-year growth in 2026.

“Companies in that position do not restructure because they must,” Greyhound’s Gogia noted. “They restructure because they have decided to become something else.”

Melody Brue, VP and principal analyst at Moor Insights & Strategy, pointed out that organizational redesign is important for real AI transformation, but while it can signal confidence to the market, it can still be “devastating” to humans.

While the company looks as though it’s trying to do right, that ultimately remains to be seen, she said. “There are often hidden internal bruises that can surface long after layoffs.”

Monday.com’s advantage is in its “structured substrate,” Gogia noted; its boards, permissions and typed workflows give agents something firmer to act on than just documents and chat history. The company highlights its natively built agents that can be configured by any team member, as well as connectors with Claude, Microsoft Copilot, and ChatGPT, and dedicated routes for external agents to authenticate and operate.

“For some time, the sharper enterprise question has been shifting from who has an agent to who owns the governed runtime in which an agent can safely act,” he said. “Structured work is a serious claim on that runtime.”

But parts of monday.com’s agent estate remain in staged release, and its product is ultimately “mid-transition,” Gogia pointed out; its agent builder carried a beta label as recently as March,. Also, the company’s pricing model changed in May to a hybrid model charging for seats as well as mandatory AI credits. And, while its AI-powered no-code builder monday vibe passed $1 million in annual recurring revenue within two and a half months, monday.com has not released subsequent outcomes, usage volumes, or attach rates.

Further, there’s an element of “gravity” with its competitors, he observed. Asana is reorganizing teams around agents, Atlassian is wiring agents into the developer estate, and others are simply bundling them into their offerings: Microsoft is doing so across the productivity stack, and ServiceNow across enterprise operations, each with identity and procurement built in.

“Their pull is strongest exactly where monday.com wants to grow, in the largest accounts, where control-plane depth and administrative reach decide the deal,” said Gogia.

Actions for the near-term

Going forward, buyers should focus on operating risk, not headline risk, Moor’s Brue noted. In practice, that’s continuity of service, roadmap consistency, and strength of enterprise support. Productivity should be valued as better outcomes per unit of organizational effort, not mere activity.

“It should be a measure of how much smoother, faster, and more effective the operating model becomes when AI is built into the work,” said Brue.

Gogia noted that strain surfaces first in customer service, and monday.com’s attention is being redistributed. The company’s annual report disclosed that its focus is now concentrated on the largest accounts, with support for medium-sized clients moved to an AI-first and human-supported model.

During the first month of the transition, buyers should track named account continuity and escalation times, he advised. By the first quarter, keep an eye on whether credit governance and admin controls mature on schedule, and if the roadmap beyond the AI estate keeps pace. By the half-year mark, determine whether promised implementation depth is producing outcomes or “simply more billable engagement.”

Support tiers should be enumerated in writing before renewal, and buyers should contract for “side exits,” Gogia emphasized, with overage pricing fixed in advance, the right to pause consumption, and portability for workflows and agent configuration “if the relationship sours.” Finance should also insist on monthly consumption reporting by capability. Further, integration efforts, partner dependency, and change management should be considered first-class costs of the agent era, “not as afterthoughts to a license.”

“A license was a known cost,” said Gogia. “A meter is a behavior, and behavior is harder to forecast than headcount.”

This article originally appeared on CIO.com.

OpenAI has launched Presence, an enterprise service for deploying voice and chat agents that can resolve customer and employee requests, potentially automating some work now handled by frontline support teams.

The agents can answer questions and operate IT systems, and enterprises can decide what actions the agents may take and when they should seek human approval for actions or transfer a case to a human.

OpenAI is already using Presence internally for its English-language phone support channel, where it verifies callers and uses account information to complete approved actions. The company said the system resolves 75% of inbound issues without human assistance.

Another OpenAI service, Codex, can be used to monitor agents and suggest updates or improvements to processes. In OpenAI’s own tests, suggestions from Codex helped reduce handoffs to humans by 15 percentage points over 10 days, it said. Presence also includes simulation and evaluation tools that allow companies to test an agent before deployment. The tests assess whether it reaches the correct outcome, follows company policy, and hands a case to an employee when required.

OpenAI intends each Presence deployment to deal with one kind of task, for example billing issues, insurance claims, or employee IT service requests, with agents getting only the knowledge and system access required for that task.

Presence is not a self-service product: Enterprises will have to sign up for the limited availability program, with integration performed by OpenAI or selected global systems integrators.

Companies exploring or testing Presence include Spanish bank BBVA, which is evaluating the service for everyday banking support in Mexico, and Japanese technology group SoftBank, which is using it in trials involving Japanese-language customer interactions. Australian insurer IAG is assessing whether the technology can help it respond to surges in customer demand during severe weather events.

Workforce impact

OpenAI’s announcement did not address the potential effect of Presence on employment. But its claimed automation rate raises questions about how the technology could affect staffing in customer service and other support functions.

Pareekh Jain, CEO of Pareekh Consulting, said CIOs should regard the 75% figure as evidence that the technology can work, rather than as a benchmark that every enterprise can expect to reach.

Jain said OpenAI’s deployment benefits from being built around the company’s own products and data. Large enterprises may achieve lower automation rates because they must contend with fragmented legacy systems, uneven knowledge bases and more complex compliance demands.

“Most organizations should expect lower initial automation levels that improve over time as the AI agent is refined,” Jain said.

The first workforce effect is more likely to be slower hiring than immediate layoffs, according to Tulika Sheel, senior vice president at Kadence International.

“The roles most exposed are likely to be repetitive, high-volume functions such as frontline customer support and routine back-office processing,” Sheel said. “However, I would expect the first impact to be on hiring and team growth rather than immediate large-scale job cuts. Over time, enterprises may redesign roles around AI-assisted workflows, with humans focusing more on complex cases, escalation, and relationship management.”

Jain said Tier-1 support agents handling predictable queries would face the most exposure. Broader reductions would become more likely only after companies reorganize their operations around the technology.

However, Lian Jye Su, chief analyst at Omdia, said Presence is unlikely to increase the threat of job displacement because companies have used similar customer-support automation from vendors such as Genesys, NiCE, Five9 and AWS for years.

Enterprises are more likely to use Presence alongside employees, with AI handling routine requests while people remain responsible for work requiring judgment and empathy, Su said.

Cost and operational risks

Analysts said CIOs should examine whether Presence can maintain resolution quality as usage grows, since fewer human handoffs could leave employees dealing with a more difficult mix of cases.

“The key question is not simply how many tasks AI can handle, but whether it can handle them reliably at scale,” Sheel said.

The financial case will depend partly on the cost of connecting Presence to existing systems and maintaining the controls needed to govern its use, according to Jain. “Often the biggest cost of enterprise AI is not tokens but integration and governance,” Jain added.

Companies will need to determine what systems and data the agents can access, monitor their performance, and audit the actions they take. Those investments could offset early savings.

Su said the complexity of enterprise IT will make it difficult for OpenAI to automate entire workflows on its own. Enterprises will still need to work with other technology providers and human employees, while CIOs will favor systems that can be audited and integrated with existing infrastructure.

Jain said the economics could improve if companies use the same integrations and governance controls across additional workflows.

This article first appeared on CIO.

Among a range of factors leading to a wave of tech sector layoffs in 2026 is the rapid rise of artificial intelligence and automation. Companies are reconfiguring their workforces to leverage AI for increased efficiency and reduced operating costs. This realignment and reduction is implemented even by companies reporting strong financial performance.

But it’s not just AI leading to workforce cuts. Complementing this technological shift are ongoing economic uncertainty, inflation, and higher interest rates, compounded by a chip shortage and rising energy costs. This mix is driving companies to cut costs and streamline operations for increased efficiency.

According to data compiled by Layoffs.fyi, an online tracker that keep tabs on job losses in the technology sector, 123,941 tech employees were laid off at 269 companies in 2025. The site also reports that 71,981 government employees were laid off by DOGE alone, with 182,528 total federal workers laid off.

Here is a list — to be updated regularly — of some of the most prominent technology layoffs the industry has experienced recently.

Notable tech layoffs in 2026

• Monday.com
• Microsoft
• Meta
• Cisco
• Cloudflare
• Oracle
• Atlassian
• Salesforce
• Amazon
• Ericsson

July 22, 2026: Monday.com cuts 20% of its workforce to restructure for the AI era

The company says the decision to cut 620 jobs isn’t about margins, but about creating a flatter organization built around AI agents, autonomous teams, and deeper customer engagement.

July 6, 2026: Microsoft cuts 4,800 jobs, primarily in sales and Xbox teams

As the company trims thousands of jobs, it’s also investing in embedded engineering teams and AI infrastructure. The layoffs come several weeks after the company offered 8,750 US employees voluntary retirement buyouts.

June 5, 2026: Tech industry cut 38,242 jobs in May, worst since 2024

AI was blamed for 40% of the job cuts in May, up from 7% in January, according to research by employment placement company Challenger, Gray & Christmas.

May 20, 2026: Meta cuts 8,000 jobs, around 10% of workforce

The cuts are expected to expected to hit Meta’s engineering and product teams the hardest, arriving as Meta pivots toward AI to boost efficiency across its organization, according to Yahoo Tech.

May 13, 2026: Cisco to cut nearly 4,000 jobs despite strong growth in AI, enterprise networking

Despite reporting positive financial news — including record third-quarter revenue of $15.8 billion, a 12% year-over-year increase — Cisco said it will eliminate almost 4,000 jobs.

May 7, 2026: Cloudflare to cut 1,100 jobs in AI-focused restructuring

About 20% of Cloudflare’s global workforce will be culled as the company pivots for the agentic AI era, Reuters reported.

April 1, 2026: Oracle to cut up to 30,000 jobs globally, putting enterprise support and roadmaps at risk

Oracle began laying off employees on March 31 in what could be the largest workforce reduction in the company’s history. Employees received termination emails at 6 a.m. local time with immediate system lockouts and no prior warning. (Note: in June, CNBC put the final layoff tally at 21,000.)

March 12, 2026: Atlassian cuts 1,600 jobs to fund AI and enterprise expansion

Atlassian will reduce its global workforce by approximately 10%, eliminating around 1,600 roles, as the collaboration software maker redirects capital toward artificial intelligence development and enterprise sales.

March 11, 2026: Tech layoffs surpass 45,000 in early 2026

A recent analysis by RationalFX found 45,363 job cuts globally so far this year—with roughly 68% or more than 30,000 occurring in the U.S. — highlighting ongoing workforce cuts even as many tech companies report strong revenue growth.

February 10, 2026: Salesforce lays off staffers as executive leadership churn continues

Salesforce has reduced close to 1,000 roles earlier this month across teams, including marketing, product management, data analytics, and its Agentforce AI unit, Business Insider reported, quoting employees familiar with the matter.

January 23, 2026: Amazon layoffs expected to disproportionately hit AWS and tech talent

As the market slows down, AWS and other Amazon units are preparing for another round of layoffs, which is expected to overwhelmingly impact tech talent. An email from HR leader Beth Galetti on Jan. 28 confirmed 16,000 job cuts.

January 15, 2026: Ericsson plans to shed 1,600 jobs in Sweden

 Ericsson lans to cut some 1,600 jobs in Sweden, the telecommunications equipment maker said doubling down on recent cost-saving measures that have helped it weather a prolonged downturn in telecoms spending, Reuters reports.

January 13, 2026: Meta plans to cut around 10% of employees in Reality Labs business

Meta plans to cut around 10% of the employees in its Reality Labs division who work on products including the metaverse, according to three people with knowledge of the discussions, according to The New York Times.

Layoffs in 2025

• Cisco
• Oracle
• Windsurf
• Intel
• Microsoft
• Crowdstrike
• HPE
• Autodesk
• HPE
• CISA
• Workday
• Salesforce
• Meta

Global tech-sector layoffs surpass 244,000 in 2025

Economic uncertainty, elevated interest rates, and AI adoption have driven workforce reductions across tech companies worldwide, according to a RationalFX report.

October 28, 2025: Amazon to cut 14,000 jobs across company

Amazon will reduce its overall workforce by 14,000, cutting layers of management across the company and hiring in some areas to support its “biggest bets”.

August 18, 2025: Cisco and Oracle to cut hundreds of Bay Area jobs

Tech companies Cisco and Oracle are cutting hundreds of jobs across the Bay Area. Cisco will eliminate 221 positions at its Milpitas and San Francisco offices, effective Oct. 13. Oracle is reducing 101 positions in Santa Clara on the same date 

August 5, 2025: 3 weeks after acquiring Windsurf, Cognition offers staff the exit door

Cognition, the AI coding startup that acquired rival company Windsurf three weeks ago, laid off 30 employees last week and is offering buyouts to the roughly 200 remaining employees on the team, reports The Information.

July 25, 2025, Intel to lay off 22% of workforce, CEO Tan signals ‘no more blank checks’

Intel will reduce its workforce to 75,000 employees by the end of 2025 as new CEO Lip-Bu Tan implements sweeping changes designed to transform the struggling chipmaker

July 8, 2025, Intel layoffs begin: Chipmaker is cutting many thousands of jobs

Intel has begun laying off employees across the company. CEO Lip-Bu Tan told workers back in April to expect major layoffs at Intel in the coming months as the chipmaker slashes costs and overhauls its organization after years of technical setbacks and falling sales.

July 2, 2025: Microsoft will cut 9,000 workers

Microsoft will lay off about 9,000 employees, a source familiar with the workforce cut told CNBC.  The cuts will reportedly affect less than 4% of Microsoft’s global workforce and will impact different teams, geographies and levels of experience. This is the latest in a string of cuts the tech giant has made this year.

June 17, 2025: Intel looks to factory layoffs to return to profitability

Intel will lay off up to 20% of its manufacturing sector employees starting in July, according to media reports, as the company looks for options as it seeks a return to profitability. The cuts reportedly will be made around the world, but some of the layoffs will be closer to home, according to a report in The Oregonian citing an internal company memo from Intel manufacturing Vice President Naga Chandrasekaran.

May 7, 2025: CrowdStrike to lay off 5% of staff

CrowdStrike announced a plan to cut about 500 roles, roughly 5% of its workforce, to streamline operations and reduce costs. The cybersecurity company will incur about $36 million to $53 million in charges related to the layoffs

March 6, 2025: HPE cuts 2,500 jobs, remains committed to Juniper buy

CEO Antonio Neri told Wall Street analysts that HPE would begin implementing a cost-cutting program involving layoffs of about 2,500 employees over the next 18 months. HPE employs about 61,000 people worldwide.

Feb. 27, 2025: Autodesk to lay off 9% of workforce

Software maker Autodesk is laying off 1,350 staff. With the rise of subscription and multi-year contracts billed annually, and self-service enablement, it finds it needs fewer sales staff, CEO Andrew Anagnost said in a message to employees. And with its cloud, platform, and AI products proving most profitable, it’s concentrating its staff and investments there.

Feb. 27, 2025: HP to lay off 2,000 more

As part of an ongoing restructuring, HP plans to lay off up to another 2,000 workers. In recent weeks, the company has tried — unsuccessfully — to do away with telephone support staff by forcing callers to wait for at least 15 minutes if they refuse to use self-service support resources online. The company swiftly backtracked, but wider job cuts are still on.

Feb. 21, 2025: CISA lays off 130

Government employees get laid off too: In this case, 130 workers at the US Cybersecurity and Infrastructure Security Agency are being shown the door as a result of a DOGE decision. Cybersecurity experts are concerned that the cuts will harm the international collaborations that CISA has fostered, quite apart from their concerns about the security of the DOGE layoff process itself.

Feb. 5, 2025: Workday lays off 1,750

As it moves to invest more in AI and international growth, Workday is laying off 8.5% of its workforce and disposing of unused office space. Some analysts fear the cutbacks will affect the company’s customer service — unless AI can pick up the slack.

Feb. 4, 2025: Salesforce lays off over 1,000

At the same time as it’s hiring sales staff for its new artificial intelligence products, Salesforce is laying off over 1,000 workers across the company, according to Bloomberg. As of June, 2024, the company had over 72,000 employees, according to its website. Salesforce did not comment on the report. In 2024 the company reportedly laid off around 1,000 staff too, in two waves: January and July.

Jan. 14, 2025: Meta will lay off 5% of workforce

Mark Zuckerberg told Meta employees he intended to “move out the low performers faster” in an internal memo reported by Bloomberg. The memo announced that the company will lay off 5% of its staff, or around 3,600 staff, beginning Feb. 10. The company had already reduced its headcount by 5% in 2024 through natural attrition, the memo said. Among those leaving the company will be staff previously responsible for fact checking of posts on its social media platforms in the US, as the company begins relying on its users to police content.

Tech layoffs in 2024

• Equinix
• AMD
• Freshworks
• Cisco
• General Motors
• Intel
• OpenText
• Microsoft
• AWS
• Dell

Nov. 26, 2024: Equinix to cut 3% of staff

Despite intense demand for its data center capacity, Equinix is planning to lay off 3% of its workforce, or around 400 employees. The announcement followed the appointment of Adaire Fox-Martin to replace Charles Meyers as CEO and the departures of two other senior executives, CIO Milind Wagle and CISO Michael Montoya.

Nov. 13, 2024: AMD to cut 4% of workforce

AMD will lay off around 1,000 employees as it pivots towards developing AI-focused chips, it said. The move came as a surprise to staff, as the company also reported strong quarterly earnings.

Nov. 7, 2024: Freshworks lays off 660

Enterprise software vendor Freshworks laid off around 660 staff, or around 13% of its headcount, despite reporting increased revenue and profits in its fourth fiscal quarter. The company described the layoffs as a realignment of its global workforce.

Sept. 17, 2024: Cisco lays off 6,000

After laying off around 4,200 staff in February, Cisco is at it again, laying off another 6,000 or around 7% of its workforce. Among the divisions affected were its threat intelligence unit, Talos Security.

Aug. 20, 2024: General Motors lays off 1,000 software staff

More than 1,000 software and services staff are on the way out at General Motors, signalling that it could be rethinking its digital transformation strategy. In an internal memo, the company said that it was moving resources to its highest-priority work and flattening hierarchies.

August 1, 2024: Intel removes 15,000 roles

Intel plans to cut its workforce by around 15% to reduce costs after a disastrous second quarter. Revenue for the three months to June 29 stagnated at around $12.8 billion, but net income fell 85% to $83 million, prompting CEO Pat Gelsinger to bring forward a company-wide meeting in order to announce that 15,000 staff would lose their jobs. “This is an incredibly hard day for Intel as we are making some of the most consequential changes in our company’s history,” Gelsinger wrote in an email to staff, continuing: “Our revenues have not grown as expected — and we’ve yet to fully benefit from powerful trends, like AI. Our costs are too high, our margins are too low. We need bolder actions to address both — particularly given our financial results and outlook for the second half of 2024, which is tougher than previously expected.”

July 4, 2024: OpenText to lay off 1,200

OpenText said it will lay off 1,200 staff, or about 1.7% of its workforce, in a bid to save around $100 million annually. It plans to hire new sales and engineering staff in other areas in 2025, it said.

June 4, 2024: Microsoft lays off staff in Azure division

Microsoft laid off staff in several teams supporting its cloud services, including Azure for Operations and Mission Engineering. The company didn’t say exactly how many staff were leaving.

April 4, 2024: Amazon downsizes AWS in a fresh cost-cutting round

Amazon announced hundreds of layoffs in the sales and marketing teams of its AWS cloud services division — and also in the technology development teams for its physical retail stores, as it stepped back from efforts to generalize the “Just Walk Out” technology built for its Amazon Fresh grocery stores.

April 1, 2024: Dell acknowledges 13,000 job cuts

Dell Technologies’ latest 10K filing with the US Securities and Exchange Commission disclosed that the company had laid off 13,000 employees over the course of the 2023 fiscal year; it characterized the layoffs and other reorganizational moves as cost-cutting measures. “These actions resulted in a reduction in our overall headcount,” the company said. A comparison to the previous year’s 10K filing, performed by The Register, found that Dell employed 133,000 people at that point, compared to 120,000 as of February 2024. Dell announced layoffs of 6,650 staffers on Feb. 6, but it is unclear whether those cuts were reflected in the numbers from this year’s 10K statement.

See news of earlier layoffs.

A court has dismissed Google’s case against SerpApi over that company’s scraping of search results to train AI models.

The US District Court for the Northern District of California found that there was no indication that any copyright had been breached.

Google announced in December that it was suing SerpApI for its alleged web scraping, claiming that it was protecting copyright holders. In February, SerpApI fought back and asked the court to dismiss Google’s case. And this week, Judge Yvonne Gonzalez Rogers agreed with SerpApi that Google’s case has no merit.

Google’s argument was that SerpApi’s actions breached the US Digital Millennium Copyright Act (DCMA). It made two claims: first, that no person shall circumvent a technological measure that effectively controls access to a work protected under this title, and second that no person shall manufacture, import, offer to the public, provide, or otherwise traffic in any technology, product, service, device, or component protected by the Act.

SerpApi claimed that the URLs and other links that were being served by Google did not in themselves entail copyright and the judge agreed. In her judgment, she said that there was no indication that the copyright holders had authorized Google to take action against SerpApi.

The case is not completely over as the judge has given Google 21 days to amend its complaint to demonstrate that it was acting on behalf of the copyright owners. It remains to be seen whether its war against the web scrapers is finally over.

The White House is monitoring developments after OpenAI revealed earlier this week that one of the company’s AI systems went beyond its intended parameters during a security test and managed to hack into the infrastructure of the AI platform Hugging Face. According to Reuters, presidential technology advisor Michael Kratsios has been briefed on the incident.

The OpenAI model escape also prompted a group of Republican and Democratic members of the House of Representatives to introduce two new bills. One, called the AI Kill Switch Act, would give the US Department of Homeland Security (DHS) the authority to order companies to shut down AI models deemed to pose a risk to human life or the US economy.

The other measure would require developers of the most advanced AI models to undergo independent security reviews before the systems are put into use.

Every CIO I speak with today is wrestling with some version of the same question: How do we move faster with AI and deliver on our commitments?

It’s an understandable concern. Boards and CEOs are asking about AI. Business leaders are experimenting with use cases. Employees are discovering tools daily, while technology vendors promise unprecedented gains in productivity, innovation, and competitive advantage.

After hundreds of conversations with technology executives over the past year, I’ve become convinced that speed isn’t the real issue. The organizations pulling away from the pack aren’t necessarily adopting AI faster than everyone else. They’re executing more effectively — a subtle distinction that represents one of the defining leadership challenges of the AI era.

Technology has never been the hardest part of transformation. People, priorities, culture, and operating models are the biggest challenges. The ability to translate bold boardroom aspirations into thousands of thoughtful decisions made every day by architects, engineers, product managers, analysts, and business leaders is where competitive advantage is created. AI may be accelerating the pace of change, but it hasn’t changed that fundamental truth.

I’ve met plenty of executives who are exceptional in the boardroom. They know how to frame a vision, influence a board, and build confidence among investors and business leaders. I’ve also met remarkable technologists who instinctively understand the architectural decisions, engineering tradeoffs, and implementation details that determine how great ideas become reality. Modern CIOs, however, must move comfortably between both worlds. Afshean Talasaz is one who stands out among this rare breed.

Long before becoming CIO of Colonial Pipeline, Talasaz built his career from the ground up as a business professional, data scientist, and technologist. He has designed enterprise platforms, built AI capabilities, led technology organizations, and partnered closely with executive leadership teams on business transformation. Today, as an executive in residence with our Practitioners for Practitioners (P4P) community, he helps CIOs and business leaders navigate one of the most significant technology shifts of our generation.

While Talasaz brings deep knowledge of data and AI to the table, his greatest strength is his ability to create strategy and connect it with execution. He can spend the morning discussing enterprise reinvention with the board and the afternoon debating architectural principles with the teams responsible for bringing that vision to life.

That versatility gives Talasaz a unique lens on how CIOs can deliver value with AI.

Software companies have a term for engineers who understand every layer of the technology stack: full-stack developers. Listen to Talasaz and it becomes evident that the AI era requires something similar from technology leaders: a full-stack CIO.

The full-stack CIO: Leading with clarity

A full-stack CIO understands how every layer of the enterprise influences the next. They recognize that every strategic priority becomes a portfolio investment, every investment shapes an operating model, every operating model influences architecture, every architecture choice informs product decisions, every product decision shapes engineering priorities.

The best CIOs understand both ends of that journey. The extraordinary ones understand everything in between.

And those who execute best lead with clarity, Talasaz says.

“Everyone, from executives to middle managers to the people writing code, should be able to explain what we’re trying to achieve,” he emphasizes. “Clarity isn’t that we’ve handed out the PowerPoint. It’s that people genuinely understand where we’re going and can articulate it in their own language.”

One of the unintended consequences of the AI boom is that organizations are beginning to confuse activity with alignment. They have AI councils, AI governance committees, AI innovation labs, AI centers of excellence, AI pilots, and AI roadmaps. Yet if you stop ten people in the hallway and ask a deceptively simple question, What business problem are we actually trying to solve? you’ll often hear ten different answers.

As a result, architects optimize for one objective while product teams optimize for another. Business units pursue opportunities that seem perfectly reasonable from their perspective. Engineers make thoughtful technical decisions based on the information available to them. Individually, none of those decisions are necessarily wrong. Collectively, however, they create organizational drift. AI doesn’t create that problem. It simply accelerates the consequences.

And while AI can be a force multiplier for the positive when every decision is guided by a shared understanding of where the organization is headed, it can also be a force multiplier for the negative, resulting in an organization simply moving faster in different directions.

“When we have the fundamentals right, the tech infrastructure, the operating models, the nuances of how our business actually runs, we get the impacts of AI in a positive way,” Talasaz says. “When we don’t have those in place, AI can amplify the gaps or mute the benefits.”

At a time when so much of the conversation surrounding AI is focused on algorithms, agents, and automation, it’s an important reminder that organizations don’t execute strategy; people do.

Reducing organizational friction

Most executives are familiar with the concept of VUCA that characterizes today’s business environment. But Talasaz stresses the importance of turning this concern inward: “If the world outside our organizations is becoming more volatile, uncertain, complex, and ambiguous, what are we, as leaders, doing to the inside of our organizations?”

Leaders spend enormous amounts of time helping their organizations respond to external disruption but comparatively little time asking whether they are inadvertently re-creating those same conditions internally in response to those external needs. Are we reducing uncertainty or introducing more of it? Are we simplifying work or adding unnecessary complexity? Are we helping people focus on what matters most, or asking them to navigate competing priorities and shifting expectations?

Talasaz refers to this phenomenon as double VUCA — something I’ve witnessed repeatedly while working with CIOs over the past decade. Organizations often assume they’re struggling because of technology limitations when the real constraint is organizational friction. Teams wait for decisions. Priorities shift faster than roadmaps. Governance grows heavier. New committees are formed to solve problems created by existing committees. Everyone is working harder, yet the organization somehow feels slower.

AI amplifies both outcomes. Organizations with clarity become dramatically more effective because AI accelerates good decisions. Organizations without clarity simply accelerate confusion.

Operating model as strategy enabler

AI governance is one way to achieve greater clarity, but as Talasaz says, governance shouldn’t primarily exist inside policy manuals that few people read.

Instead, AI governance should be embedded in the daily rhythms of the organization, shaping how teams collaborate, how decisions are made, how products move from ideas into production, and how innovation happens safely without requiring constant escalation. In other words, it’s all about your operating model.

“If you had to pick one thing that isn’t technology, your operating model is the most important element for executing data and AI at scale,” he says.

The best operating models create enough clarity that capable people can make thousands of decisions independently and confidently, without having to wait for permission. By embedding good governance into the way it works, the organization becomes faster.

This advice echoes something I’ve heard repeatedly from some of the world’s most respected CIOs: High-performing organizations aren’t built on tighter control; they’re built on greater trust, supported by clear principles, shared expectations, and operating models that enable responsible decision-making at every level of the enterprise.

Talasaz points out that technology leaders tend to speak in terms of transformation. He suggests CIOs consider a different word: reinvention.

As he explains, transformation implies replacing what exists today with something new. Reinvention starts with a more clear-eyed and practical premise: Some things absolutely must change; others represent years, sometimes decades, of accumulated expertise, customer trust, operational discipline, and competitive advantage.

Reinvention is about building on those strengths while also creating new ways to deliver value. The leaders making the greatest progress in their AI journeys seem to recognize that it’s less about abandoning the past than thoughtfully preparing the organization for the future.

Closing the gap between strategy and execution

Full-stack CIOs must be able to map out the various layers of execution and planning that need to be done at every level of the organization to be successful. To help with this, Talasaz has developed a data and AI framework that draws on his own experiences “from the keyboard to the boardroom.”

As Talasaz sees it, too many organizations have been doing good work in isolation. “They’re doing a lot of the right things,” he says. “They’re just not connected.”

Boards may be discussing growth while business leaders redesign customer experiences. Product teams may be prioritizing new capabilities while architects modernize platforms. Data teams may be improving quality while engineers focus on delivery. Every group makes meaningful progress within its own domain, yet somewhere between strategy and execution, the connective tissue begins to disappear. Talasaz’s framework brings those connecting points to the forefront.

Crucially, the framework doesn’t begin with technology or AI or even with data. It begins with the experiences the organization hopes to create for its customers, employees, or partners. Many AI initiatives start with the question, “What can this technology do?” And indeed, we need to be inspired by the possibilities and challenged to think differently by what the technology can do. But, Talasaz emphasizes, we also need to ask what experiences we need to deliver for our business and how the technology can make that a reality.

The framework challenges CIOs to answer that question first. Only after the experiences are clearly defined does the conversation move to the capabilities required to deliver it, the business activities that support those capabilities, the AI and data products that enable them, and finally the data foundation that makes everything possible.

This shift in perspective ensures that, rather than allowing technology investments to search for business value, the business experience defines the technology required to deliver it. For CIOs, that’s more than a planning exercise. It’s a fundamentally different way of leading.

Over the coming months, the P4P community will be convening a series of small CxO roundtables to explore these issues and work more deeply with Afshean Talasaz’s 6×6 Data and AI Framework. CIOs and other enterprise leaders interested in participating are welcome to reach out to me directly.

I haven’t slept much in the past few weeks. Not because of some theoretical cyber risk that keeps many executives awake, but because reality just delivered a real wake-up call to our industry — a call that every executive must answer, now.

Imagine this: A major global enterprise, a company most of us interact with indirectly every single day, wakes up to find its entire digital environment obliterated. Thousands of employees in dozens of offices and remote locations are suddenly offline. Customers are cut off, supply chains grind to a halt and regulators are notified with a chilling admission: “We have no idea when we’ll be back.”

This wasn’t ransomware. There was no negotiation, no decryption key to buy, no easy way out. It was destruction — deliberate, coordinated and geopolitically motivated — not monetary.

As a chief customer officer who’s worked with countless customers on cyberattack risks, my perspective hits a bit differently than a CISO or a CTO. I see the aftermath, not just the attack surface. I see the faces behind the tickets, the operations team locked out of their own systems, the support agent answering panicked calls at dawn. And I ask: How many organizations have actually stress-tested their response to this scenario — not a hypothetical, but this very real, lights-out event? Here’s what every leader needs to confront today:

Recovery is not just a technical exercise

The first assumption to break during a real crisis is the belief that recovery is purely technical.

Many organizations have done tabletop exercises and have a backup and recovery playbook, so they feel prepared. They can point to backup windows, retention schedules and immutability controls. The moment a true blackout happens, a different reality surfaces. The people who own the recovery steps either do not know each other, lack the authority to make decisions without supervisor approval or need guidance from offline systems.

The reality is that technical infrastructure almost always holds up better than human infrastructure. Organizations have built their recovery strategy around the assumption that someone competent will be awake, available and empowered when a cyber event happens.

Still, backups are only as good as their independence. Let’s be blunt: If your recovery infrastructure shares identity, authentication or network trust with your Microsoft tenant (such as Azure, Microsoft 365 or Teams), you don’t actually have a recovery plan; you have a false sense of one — and a liability. A recent survey found that while 90% of organizations express confidence in their ability to recover from a cyber incident, fewer than one in three ransomware victims fully recovered their data.

True resilience means immutable, air-gapped backups, untouchable by the same compromise. Anything less is an illusion. I talk to customers about their recovery plans constantly. The customers who have rehearsed all scenarios sleep soundly. Those who haven’t? They’re rolling the dice.

Most business continuity plans ignore ‘total blackout’

I’ve reviewed hundreds of business continuity plans. Almost all assume partial failures — a region, an application, a data center. But what if every system, in every country, goes dark simultaneously? That’s an entirely different playbook. If your team hasn’t run a drill for a global, simultaneous outage, you’re not prepared. The probability is low, but the cost of being unready is existential.

Connected devices, OT systems, field hardware, partner integrations — they all plug into your enterprise network. When the core collapses, it’s not just IT at risk. It’s operational technology, physical safety systems and in regulated sectors, potentially human lives. Understanding and testing those interdependencies is non-negotiable.

This is also where boards need to change the conversation. A study found that only 5% of companies have cybersecurity experts on their board of directors. Recovery time objectives (RTOs) should not be buried in technical appendices. It’s all jargon to boards. That makes translation essential. RTOs must be explained in terms of business impact. “We can recover in four hours” is a technical statement. “Every hour of downtime costs us $2.3M and creates regulatory exposure in three jurisdictions” is a board statement.

That is the level of clarity leaders need.

The most prepared organizations do not wait for an incident to educate the board. They bring the conversation forward proactively. They frame recovery in business terms: revenue, regulatory standing, customer trust and brand reputation.

The most effective framing is often simple. Show the most critical systems. Show what happens if each one is down for one hour, four hours, 24 hours and 72 hours. Show the current recovery capability against each and then show the gap.

If your board is not demanding real answers, your business continuity strategy is likely underfunded and your business is exposed. This is a risk conversation worth forcing because the consequences do not stay inside IT. They can show up in customer churn or missed revenue and ruin an organization’s reputation.

Threat intelligence must be actionable, not archived

Geopolitical attacks, hacktivist campaigns and nation-state targeting aren’t abstract threats. They are active risks, and that intelligence cannot languish in the security team’s inbox. Executive leadership must be looped in — and immediately — so gaps can be closed before they’re exploited. Too often, intelligence enters the security operations function and never reaches the teams responsible for recovery infrastructure or executive decision-making.

If a threat actor is targeting a specific class of backup agents, the team responsible for those agents needs to know now, not two weeks from now. If intelligence suggests destructive activity against a sector, recovery owners need to validate isolation, access paths and restoration procedures immediately. If geopolitical tension increases the likelihood of targeting, executive leadership needs to understand what exposure exists and what actions are being taken. The organizations that survive aren’t just the best at incident response. They’re the ones who anticipated, rehearsed and invested before the attack.

Part of investing in a recovery strategy requires closing the loop between signal and action. The most prepared organizations have already mapped their critical recovery dependencies to specific threat categories. When intelligence touches one of those categories, there is a named owner and a clear set of actions. No guessing or forwarding emails into the void is needed because the distance between the warning and the employees’ ability to do something is shortened.

Looking ahead, the conversation will continue to evolve beyond traditional cyber response. Because in an AI-enabled enterprise, the new question is whether the data within those systems can still be trusted. When AI systems make decisions based on enterprise data, the attack surface becomes the data’s accuracy. A threat actor who quietly corrupts a dataset over 90 days before a recovery event has done more damage than just downtime. They can poison the inputs driving decisions across the business.

Regardless of how AI will change threat intelligence and cyber response, these principles remain the same. Know your problem, whether structural or technological. Ensure your human infrastructure keeps pace with your technical infrastructure, with clear cross-functional ownership and the tools and knowledge to act autonomously. Communicate with your boards often — and correctly.

Let’s not wait for the next headline to ask, “Are we ready?” Have those conversations now. Test your assumptions. Close your gaps. Because in today’s threat landscape, resilience isn’t IT’s job — it’s everyone’s mandate.

This article is published as part of the Foundry Expert Contributor Network.
Want to join?

OpenAI has launched Presence, an enterprise service for deploying voice and chat agents that can resolve customer and employee requests, potentially automating some work now handled by frontline support teams.

The agents can answer questions and operate IT systems, and enterprises can decide what actions the agents may take and when they should seek human approval for actions or transfer a case to a human.

OpenAI is already using Presence internally for its English-language phone support channel, where it verifies callers and uses account information to complete approved actions. The company said the system resolves 75% of inbound issues without human assistance.

Another OpenAI service, Codex, can be used to monitor agents and suggest updates or improvements to processes. In OpenAI’s own tests, suggestions from Codex helped reduce handoffs to humans by 15 percentage points over 10 days, it said. Presence also includes simulation and evaluation tools that allow companies to test an agent before deployment. The tests assess whether it reaches the correct outcome, follows company policy, and hands a case to an employee when required.

OpenAI intends each Presence deployment to deal with one kind of task, for example billing issues, insurance claims, or employee IT service requests, with agents getting only the knowledge and system access required for that task.

Presence is not a self-service product: Enterprises will have to sign up for the limited availability program, with integration performed by OpenAI or selected global systems integrators.

Companies exploring or testing Presence include Spanish bank BBVA, which is evaluating the service for everyday banking support in Mexico, and Japanese technology group SoftBank, which is using it in trials involving Japanese-language customer interactions. Australian insurer IAG is assessing whether the technology can help it respond to surges in customer demand during severe weather events.

Workforce impact

OpenAI’s announcement did not address the potential effect of Presence on employment. But its claimed automation rate raises questions about how the technology could affect staffing in customer service and other support functions.

Pareekh Jain, CEO of Pareekh Consulting, said CIOs should regard the 75% figure as evidence that the technology can work, rather than as a benchmark that every enterprise can expect to reach.

Jain said OpenAI’s deployment benefits from being built around the company’s own products and data. Large enterprises may achieve lower automation rates because they must contend with fragmented legacy systems, uneven knowledge bases and more complex compliance demands.

“Most organizations should expect lower initial automation levels that improve over time as the AI agent is refined,” Jain said.

The first workforce effect is more likely to be slower hiring than immediate layoffs, according to Tulika Sheel, senior vice president at Kadence International.

“The roles most exposed are likely to be repetitive, high-volume functions such as frontline customer support and routine back-office processing,” Sheel said. “However, I would expect the first impact to be on hiring and team growth rather than immediate large-scale job cuts. Over time, enterprises may redesign roles around AI-assisted workflows, with humans focusing more on complex cases, escalation, and relationship management.”

Jain said Tier-1 support agents handling predictable queries would face the most exposure. Broader reductions would become more likely only after companies reorganize their operations around the technology.

However, Lian Jye Su, chief analyst at Omdia, said Presence is unlikely to increase the threat of job displacement because companies have used similar customer-support automation from vendors such as Genesys, NiCE, Five9 and AWS for years.

Enterprises are more likely to use Presence alongside employees, with AI handling routine requests while people remain responsible for work requiring judgment and empathy, Su said.

Cost and operational risks

Analysts said CIOs should examine whether Presence can maintain resolution quality as usage grows, since fewer human handoffs could leave employees dealing with a more difficult mix of cases.

“The key question is not simply how many tasks AI can handle, but whether it can handle them reliably at scale,” Sheel said.

The financial case will depend partly on the cost of connecting Presence to existing systems and maintaining the controls needed to govern its use, according to Jain. “Often the biggest cost of enterprise AI is not tokens but integration and governance,” Jain added.

Companies will need to determine what systems and data the agents can access, monitor their performance, and audit the actions they take. Those investments could offset early savings.

Su said the complexity of enterprise IT will make it difficult for OpenAI to automate entire workflows on its own. Enterprises will still need to work with other technology providers and human employees, while CIOs will favor systems that can be audited and integrated with existing infrastructure.

Jain said the economics could improve if companies use the same integrations and governance controls across additional workflows.

Cloudflare recently beat Q1 2026 earnings. Revenue up 34% year over year. EPS ahead of consensus. Full-year guidance raised. Then, in the same breath, they announced 1,100 layoffs, 20% of the company. CEO Matthew Prince’s explanation: “The way we work at Cloudflare has fundamentally changed.”

Block did the same thing. Beat guidance, raised outlook, cut 4,000+ jobs. Both framed it as architecting for the AI era.

This is not a contradiction. This is the new math boards are running. And if you’re a CIO who hasn’t started running it yourself, you’re behind.

The benchmark has moved

AI-native companies have quietly reset what “efficient” means for a technology organization. Midjourney generates over $500M in revenue with roughly 160 employees, over $3M per head. Anthropic hit a $14B annualized run rate in early 2026 with fewer than 3,000 employees. Across the top AI-native startups, the average revenue per employee is $3.48M, nearly twelve times the traditional SaaS benchmark of $300K.

Boards aren’t comparing you to your 2019 self anymore. They’re comparing you to Anthropic.

This is the pressure Cloudflare and Block are responding to. They’re not cutting people because the business is struggling. They’re cutting because investors have internalized a new denominator. Headcount is no longer a proxy for capacity; it’s a liability on the efficiency ratio.

For CIOs, this creates a hiring problem that looks nothing like the cloud or mobile talent gaps of the past decade. Those gaps were about volume: hire 100 cloud engineers, absorb the cost, build the capability… This one is about density; you’re not looking for 100 people. You’re looking for 10 who can deliver what 100 couldn’t, and justify $1M or more in value per seat.

Finding bodies to fill seats has never been easier. Finding people who operate at that level of leverage is a different problem entirely.

‘Acqui-hires’ are a shortcut with a hidden cost

Companies have figured out that recruiting AI-native talent one by one is too slow and that it’s faster to buy a team. Google’s acquisition of the Windsurf founders, Meta bringing in the Scale AI team, Accenture’s string of AI-focused acquisitions: these are acqui-hires dressed up as M&A. The premium on experienced AI talent is high enough, and the urgency real enough, that organizations are skipping traditional hiring loops entirely and buying their way in.

I’ve been on the other side of this. My company, MadKudu, was acquired by HG Insights specifically to bring AI-native capability into an established enterprise business. HG needed change agents who had already figured out how to build and ship in this new era, not just people who’d read about it. That’s the thesis behind most of these deals.

But there’s a cost that doesn’t show up in the acquisition price.

AI-native teams are fast because they operate with a different set of defaults: full access to tools, minimal governance layers, the ability to experiment and ship without a six-week approval cycle. That operating model is not a perk; it’s the fundamental mechanism. It’s why a team of 10 can do what an enterprise team of 100 can’t.

When you acqui-hire that team and then slot them into your existing approval processes, you’ve bought the people and killed the engine. The change agents you paid for become change-frustrated. The attrition that follows is expensive and predictable.

The harder realization: acquiring an AI-native team means accepting how they work. That requires deliberately carving out space for them to operate differently, not just tolerating it but institutionalizing it. The acquisition is an organizational change program, not just a hiring event.

The CIO’s real problem

The governance stack most enterprise organizations run was designed for a headcount world. Every tool vetting cycle, every vendor review, every security approval was calibrated assuming you were managing a large team where consistency and control were the primary objectives.

That calculus breaks when your goal is talent density. The same approval processes that protect against data leaks are now the reason your best people can’t do their best work. When it takes six weeks to approve a tool that your competitor’s team is already shipping with, you’ve traded velocity for the perception of safety.

The practical fix is structured experimentation: clear guardrails, defined boundaries, but explicit permission to try tools before deciding whether to roll them out broadly. Gating everything prevents you from ever discovering what 10x productivity looks like.

The skills inventory question is also more nuanced than it sounds. Job titles won’t tell you where the leverage is. You need to map the actual tasks within each function and assess which can be automated or augmented with AI. That’s where you find the people who, with the right tools, become your $1M/employee talent, not because you hired differently, but because you enabled better.

This is also where the build-versus-buy question gets genuinely tricky. As AI reshapes how products are built and delivered, your internal operating model — how you work, how fast you ship, how you use data — is becoming core IP. Outsourcing delivery means outsourcing the part of the organization where your competitive advantage is now being built.

Closing the gap without slowing down

The AI talent wars are not primarily a recruiting problem. They’re a rethinking of what organizations are supposed to look like.

Boards have a new benchmark. Cloudflare, Block, Amazon, Meta and others have already started restructuring to meet it, publicly, painfully, even while beating their numbers. The question for CIOs isn’t whether this pressure arrives; it’s whether you’re ahead of it or behind it when it does.

The organizations that navigate this well won’t win by outbidding competitors for a handful of elite engineers. They’ll win by designing operating systems that amplify the leverage of the talent they do have, by enabling their best people rather than constraining them, and by treating AI fluency as a core organizational capability rather than a niche specialization.

Talent density is the new headcount model. The sooner your governance, your tooling and your board conversations reflect that, the better positioned you’ll be when the next efficiency report lands.

This article is published as part of the Foundry Expert Contributor Network.
Want to join?

I have worked alongside enterprise technology for more than 30 years and watched AI evolve from a lab experiment into the modern boardroom’s core focus. However, the last few years of implementing AI alongside our customers have delivered our most profound reality checks.

The initial hype has faded, leaving CIOs to drive real enterprise value. Based on my experience implementing Google, OpenAI and Anthropic technologies, here are the fundamental, technology-agnostic lessons every leader must anchor their strategy around.

AI as a leadership multiplier

The most common tactical error we see is treating AI as an isolated technology project. What I have observed among our customers is that true success does not come from organizations that define a standalone “AI strategy,” but rather from those leaders that integrate AI into their business strategy.

When our customers isolate AI and define an AI strategy, it inevitably treats it like a “technological toy” to experiment with. This approach yields fragmented, orphaned initiatives that fail to scale because they are fundamentally disconnected from their core corporate objectives. What I learned is that AI is not the ultimate destination; it is a powerful catalyst. We have replaced “What can AI do for our customers?” with a more strategic question, “How does AI accelerate their existing business goals?”

Think of AI like electricity. No modern corporation designs a standalone “electricity strategy.” Instead, all companies route it invisibly across the entire organization to illuminate offices, power production lines and drive communication. AI must be woven into the enterprise fabric in the exact same way, acting as an underlying utility that supercharges your existing operational model.

Integrating AI into the broader business strategy also dictates how we measure success. It forces a shift away from short-term tech vanity metrics and anchors the technology into a long-term roadmap.

When AI remains trapped within the IT department of our customers, we notice that it is relegated to a mere “software experiment.” To become a true competitive advantage, we observed that AI requires intense cross-functional orchestration. This perspective does not diminish the merit of the technical team; their expertise is fundamental for establishing the architecture, data governance and tools your enterprise requires. However, while IT builds the foundational infrastructure, it lacks the organizational authority to decide what should be built on top of it. Only the CEO or the owner of the company can step in to ensure AI leaves the “toy project” phase and integrates into the DNA of the organization.

The requirement for top-down, executive ownership stems from three critical realities observed in the field:

• Silo-smashing and data collaboration: True enterprise AI is data-hungry and that data lives across disparate business lines, finance, operations, marketing and customer service. Only the CEO possesses the cross-functional authority to demand that data silos be dismantled.
• Cultural transformation and fear mitigation: AI triggers widespread anxiety over job displacement across all industries and hierarchies. When relegated to an “IT project,” resistance spikes as teams view it as a threat to their livelihoods. When I saw the CEO lead this cultural shift directly is when I noticed the best results.
• C-Suite education and strategic alignment: The mandate for AI capability cannot just be delegated downward; the transformation must begin at the very top. I have conducted more than 70 presentations for the Board of Directors and C-Level teams. These people need to be actively educated not on technical code, but on specific business use cases, return on investment (ROI) frameworks and how AI resolves core organizational bottlenecks.

PwC’s data found that only 12% of enterprises have achieved both cost and revenue benefits from AI. Those elite 12% succeeded precisely because their CEOs embedded AI extensively across strategic decision-making and cross-functional workflows. AI is simply too disruptive and too critical to be left exclusively in the hands of technical experts. If AI is not on the CEO’s weekly agenda, it is fundamentally missing from the company’s true strategy.

AI as a new operational framework

Traditional IT systems have operated on strict algorithmic certainty: if you input a specific set of data, the system executes an immutable line of code and guarantees the same, predictable output every single time.

AI completely breaks this paradigm. Because modern AI is built on probabilistic models, it does not execute static formulas; instead, it predicts the most likely correct response based on mathematical probabilities. This means that AI solutions carry an inherent, small percentage of uncertainty and variability. A prompt entered today might yield a slightly different, though contextually valid, output tomorrow.

Executive leadership and organizational cultures must be actively educated to accept and navigate this fundamental shift. Traditional quality assurance frameworks for software are designed for a 100% success rate. Applying this rigid standard to AI will paralyze your initiatives, keeping 80% of your projects trapped eternally in the pilot phase. This happened to us in a food and beverage company in Latin America a couple of years ago. After this experience, we started to include conditions in our contracts that tolerate statistical margins of error and still define the project as a success.

In terms of cost calculation, we had to teach CIOs and business managers to forget the monthly subscription model for AI and learn to manage the primary unit of exchange in modern AI: the token.

To understand AI costs, executives must understand how large language models process data. AI models do not read full words; instead, they break text, images or code down into “pieces” called tokens. As a baseline, every 100 words process as approximately 130 to 140 tokens. Because the major AI providers use the token as their currency, your business is billed dynamically based on the exact volume of tokens consumed by every query submitted (input) and every response generated (output).

Many leaders believe AI costs are fixed due to flat-rate enterprise tiers ($25–$30/user). This is a temporary illusion. These venture-capital-subsidized rates mask true operational costs and come with dynamic usage limits. Modeling long-term ROI on them guarantees a severe budget shock when true consumption pricing takes over.

The solution is not to halt AI adoption; doing so means losing your competitive edge. Instead, the cost per token must cease to be treated as a technical footnote relegated to the IT department. It must be elevated to a core business variable.

Risks in the AI adoption model

Since the beginning of the AI boom, I have seen all our customers making a critical tactical error that could cost them heavily in the medium term: they are focusing only on operational efficiency (reducing costs with AI).

I have observed that an alarmingly high percentage of companies remain trapped in pilot phases focused exclusively on short-term cost reduction. Bain & Company’s global Automation and AI Pathfinder Survey found that the largest share of companies measuring their AI initiatives (exactly 40%) realized cost reductions of 10% or less, heavily missing their internal targets. Our customers are putting too many resources and effort into marginal financial gains and in doing so, they are jeopardizing their most valuable assets: service quality, resilience and customer trust.

Utilizing AI solely to slash headcount or cut operational corners is a dangerous trap that introduces severe field liabilities. A financial service organization in Latin America announced that they saved $1 million in customer support by replacing humans with AI chatbots. However, the mid-term reality revealed a different story: a damaged brand reputation due to AI errors and an influx of frustrated clients fleeing because the automated system cannot handle special cases.

Putting a company on an extreme AI diet might make it look leaner on next quarter’s financial statement, but over-indexing on cost-cutting will ultimately leave the business too weak to compete when market dynamics shift. We are now inviting our customers to change the question from “How much money will AI save us?” to “How will we leverage AI to exponentially increase the long-term value of our enterprise?”

Deploying enterprise AI is a marathon, not a sprint, and the terrain changes with every mile. The organizations that thrive in this next era will be those that transition from fascination to discipline, treating AI not as a magic bullet for immediate savings, but as a core capability that demands rigorous governance, architectural foresight and cultural maturity. Navigating this shift requires moving past the theoretical hype and anchoring decisions in raw, field-tested reality.

As we continue to deploy these technologies across industries, the blueprint for success is being rewritten in real time. Let’s keep this conversation going as we map out the future of business intelligence together.

This article is published as part of the Foundry Expert Contributor Network.
Want to join?

Late in a large enterprise SAP transformation, the strategic governance conversations began to drift. Instead of executive decisions, we found ourselves debating whether the program needed dedicated testing, whether cutover required a full weekend, whether twenty Agile teams really needed coordination support and whether offshore resources were adding value at all.

The questions were not coming from the delivery teams. They were coming from the executive sponsor.

The sponsor had recently been elevated into a senior leadership role and had never sponsored a technology transformation at this scale. The challenge was not authority. The sponsor had every right to ask any question they wanted. The challenge was that strategic governance had quietly turned into a debate about delivery practices, because the sponsor did not yet have the transformation context to focus the conversation anywhere else.

This is not a story about a bad sponsor. The executive in this case was a capable senior leader with strong judgment and authentic intent. They had been placed into a role they had not yet been prepared for, and the pattern that followed was structural, not personal. It is one of the more common patterns I have observed across enterprise transformation programs, and one of the most consistently misdiagnosed.

Most program failures are not execution failures. They are sponsor mismatches.

When governance becomes a debate about delivery practices

When the sponsor does not understand what an enterprise transformation actually requires, governance forums stop functioning as decision bodies and start functioning as practice debates.

You see it in the questions that get asked. Why do we need a dedicated testing phase? Can the Build timeline be compressed? Why does cutover need a full weekend? Why do we need more Scrum Masters across 20 product teams? Can the US team simply work longer hours instead of using offshore resources? On one program, the sponsor suggested shifting the entire project’s working hours to India time, despite roughly 85 percent of the delivery organization being based in the United States.

None of these questions are unreasonable in isolation. Each one targets a real cost or timeline pressure. The problem is what is missing underneath them: an understanding of the operational risks the original choices were designed to mitigate.

When sponsors ask delivery-practice questions without that context, the program leadership team ends up defending the work instead of advancing it. Decision velocity drops. Trust between the program and its sponsor erodes. Senior delivery talent disengages from governance forums where the conversation never reaches the decisions they need made. What looks from the outside like an active sponsor producing engagement is, from inside the program, an active drain on the cycles needed to deliver.

The compounding cost is not unique to any single program. PMI’s research on executive sponsorship consistently identifies sponsor engagement quality, rather than sponsor presence alone, as one of the strongest predictors of project success. The visible symptom is debate. The actual cost is unmade decisions.

Authority is rarely the issue. Literacy is

When transformations stall under a mismatched sponsor, the diagnostic instinct is to question the sponsor’s authority. Are they senior enough? Do they have the cross-functional reach? Can they unblock?

In most of the programs I have led or advised, authority was not the limiting factor. The sponsor in the SAP program above had ample authority. They could unblock any decision the program needed. What had not been developed was the transformation literacy to know which decisions mattered, which were technical noise and which were execution risks that should not be optimized away.

This is what I have come to think of as the literacy problem. Sponsors elevated into transformation roles often have deep functional expertise (finance, operations, business unit leadership) but limited exposure to the distinct functions of PMO, organizational change management, agile delivery, testing and cutover, and how each one reduces a specific category of implementation risk. They are not expected to be SAP configuration experts. But they need enough transformation literacy to recognize which questions actually belong in a steering committee.

Harvard Business Review’s research on effective executive sponsorship has emphasized that sponsorship effectiveness depends as much on judgment as on authority. Judgment is where literacy becomes operational. A sponsor with authority but limited transformation literacy will optimize for speed and cost in ways that consistently underestimate risk. A sponsor with both will make the tradeoffs the program actually needs.

Prosci’s longstanding benchmark studies on change management have ranked active and visible executive sponsorship as the single greatest contributor to change success for two decades. The word that matters in that finding is active. Active sponsorship without transformation literacy can introduce real cost. Not because the sponsor is acting against the program, but because the optimization choices they make are based on incomplete information about what the program is built to protect against.

Shift the conversation from delivery practices to business risk

When the sponsor relationship is already in place and cannot be changed, the program leadership team has one move that consistently works: shift the conversation.

On the SAP program above, we stopped explaining why the testing phase existed. We started explaining the business risk of reducing it. We stopped debating the number of Scrum Masters. We started connecting delivery capacity to coordination across more than twenty Agile teams and the business cost of losing that coordination. We reframed offshore support as a way to maintain delivery momentum around the clock rather than asking the U.S. team to sustain fifteen-hour days.

The shift is from defending delivery practice to explaining business risk. The sponsor does not need to understand why testing takes the time it does. They need to understand what the program is exposed to if testing is compressed. They do not need to know how many Scrum Masters are statistically optimal for twenty Agile teams. They need to know what coordination breaks when the number is wrong.

This reframing accomplishes two things. First, it brings the conversation back to the level at which sponsors actually make decisions: tradeoffs between business outcomes and business risks. Second, it builds transformation literacy in the sponsor over time, almost as a byproduct. By the third or fourth iteration of business-risk-framed conversations, the sponsor begins to ask the right questions on their own.

In practice, this happens through small but deliberate moves. When the sponsor asks why a phase needs the time it takes, the program lead names two or three things that could go wrong if the time is cut and what each would cost the business. When the sponsor asks why a role is needed, the program lead names the work that would not get done without it. Every delivery-practice question gets converted into a business-risk answer.

The program leadership team’s job is not to make the sponsor an expert in SAP delivery. It is to provide enough transformation context so that executive decisions reflect both business priorities and implementation realities.

There are a few phrases I have used with executive sponsors over the years that capture the underlying issue. The sharpest one:

If the decision has to go above the sponsor, they are not the sponsor.

Sponsorship is defined by what the sponsor can decide without asking someone else. That is the test. Anything else is the appearance of sponsorship, not the substance.

For CIOs supporting enterprise transformation, the implication is direct. Sponsor selection, or sponsor preparation when selection is not an option, is not a hierarchy question. It is a transformation capability question. The same execution discipline that goes into defining decision rights, structuring governance and protecting delivery momentum should apply, with equal rigor, to assessing sponsor fit and building sponsor literacy before the program begins.

A sponsor does not need to be the technical expert. They do need to know when to trust the people who are.

This article is published as part of the Foundry Expert Contributor Network.
Want to join?

Four months of Claude Code — that’s all it took for Uber to burn through its entire annual budget for AI. Token after token, engineers embraced the platform with few control mechanisms tying costs to outcomes. The result was a budget runaway and a clear case study in how limited oversight snowballs into an AI blowout.

This is a phenomenon I like to call “shadow tokens” — AI credits paid for by the company but largely invisible to decision-makers. Too many engineers have the final say over how much they consume and, therefore, what it costs. This all-you-can-eat attitude is part of the reason why Microsoft is reportedly winding down many internal licenses across key engineering teams and why one in five organizations is missing its AI spend forecast by more than 50%.

And the trend is only accelerating. By 2028, Gartner predicts that AI coding costs (driven by this kind of ungoverned consumption) will be as much per developer as the salary companies pay that person.

LLMs and agents introduce a new class of variable cost that scales with behavior rather than headcount, putting enterprises on the hook for tools that balloon with workload. I don’t see this as enterprises overspending because they’re reckless — it’s down to a lack of managerial oversight, budget alignment that demands a proven return on investment, and engineer education on how much is too much.

Going forward, CIOs need to thread the AI needle between governance that encourages transparency and reasonable spend without stifling innovation.

When shadow tokens result in real costs

The issue is that AI isn’t a traditional line item. Previously, enterprise leaders onboarded software-as-a-service (SaaS) with a good idea of the total cost. An allocated software seat or annual contract was a known quantity. The cloud added some variation (with fluctuations depending on hosting size), but instances were still modelable. AI flips this status quo on its head — the unit of consumption is behavior and the cost is exponential.

And these specifics aren’t immediately apparent at pilot. Tools can appear inexpensive in controlled experiments yet unpredictably scale depending on session length, context window size, model selection and whether agents run in parallel. This is the fallacy of the $20-per-seat enterprise plan — tokens are charged separately at API rates with no ceiling. The final dollar value of any session is set by factors that finance can’t always model in advance, particularly when these decisions usually rest with the engineers themselves.

According to Deloitte, only 21% of organizations deploying agents have a mature governance model, a real concern because they’re token-eating machines. This is what was happening at Uber — Claude Code in agentic mode was autonomously reading codebases, planning changes across dozens of files and opening pull requests. Each step quickly adds up, with Anthropic’s own documentation noting that agents consume approximately seven times as many tokens as standard sessions.

This is shadow IT and shadow AI, evolved. This time, however, many leaders approved the tool in question without guardrails governing consumption. AI hype adds fuel to the fire and normalizes long sessions. Uber’s CTO, for example, described a company-wide shift toward “agentic software engineering” with employees “who are quietly experimenting, quietly shipping and quietly pushing things forward”. This is an exciting way to test the limits of what’s possible, certainly, but it’s also a position that goes a long way to explaining how the company spent its annual AI budget by April.

Shifting the culture from usage to yield

Engineers haven’t done anything wrong here. In fact, they’re adopting and experimenting as instructed, with Uber creating leaderboards and ranking users by token consumption. More use led to a better ranking, reflecting a culture that lauds new ways of doing things. This behavior is known as “tokenmaxxing,” and its principal knock-on effect is shadow tokens — quantity-over-quality processes that leaders struggle to control until they’re fully realized in the budget. Of course, if management treats adoption metrics as performance metrics, then engineers can’t be blamed for using more tokens. The tension is that the teams driving adoption aren’t the ones managing spend.

None of this is meant to dismiss AI’s productivity possibilities and potential return on investment. Developers save 3.6 hours per week, achieve 60% higher pull request throughput and cut onboarding time in half with automation. Meanwhile, Uber shared that roughly 11% of live backend updates were written by agents with no human in the loop. However, these wins aren’t the problem — it’s that too many teams aren’t connecting input to output. I’ve spoken to admins who discovered their token spend had tripled in a single quarter after using heavier models or accidentally doubling up on agentic applications. Nobody knew until the financial damage was done.

Automation needs to happen sustainably with an eye on the bottom line. In my view, a much better metric for achieving this is AI yield — the measurable business or engineering output generated per dollar spent on tokens. Otherwise, without a feedback loop, even genuinely productive teams are flying blind.

Stopping token waste before an AI blowout

Creating that throughline between AI investment and token consumption starts with established financial metrics. This is possible via maximum spend limits (dictated by spend tagging, workload tiering and cost-per-output benchmarks) per team or project. Then, any additional allocation requires approval, closing the loop between the engineers spending the tokens and the leaders paying for them. AI isn’t cheap and teams should demonstrate a bang for their buck.

This is something we do with our engineering team at Hexnode. Resource allocation for Claude Code and Cursor is tied directly to ROI rather than letting consumption run open-ended. Given the pay-as-you-go nature of these tools, a firm usage limit per team offers simple but essential control.

Similarly, there’s room to apply some of the governance principles IT uses for device management. Things like policy enforcement, role-based access, real-time monitoring and automated alerts can flag usage behavior in advance. Uncovering such insights at the token layer works to identify power users and prevent excessive spending.

We also need to encourage cultures that praise outputs that actually achieve efficiency. AI applications that result in shipping faster, reducing rework and cutting review cycles are gains that should be celebrated. If your company hosts leaderboards, frame unnecessary token burn as wasteful rather than valuable. The organizations creating healthier consumption habits work with their engineers to understand not just how to use AI, but what responsible use looks like and what it costs.

This is a conversation teams need to have now. Anthropic just ended flat-rate pricing for programmatic workloads from June 15. Now, agents, continuous integration pipelines and automated workflows draw from a dedicated monthly credit pool billed separately from the subscription. Once that pool is exhausted, agent tasks either stop entirely or overflow to extra billing. Work can either get very expensive or grind to a halt for teams that aren’t prepared.

Getting a grip on shadow tokens means better rules and tools connecting spend to outcomes. Only by building the financial and cultural infrastructure that encourages sustainable adoption can leaders see what they’re spending, connect it to what they’re getting and course-correct before the costs become a crisis. Ultimately, shadow tokens are only invisible if we choose not to look.

This article is published as part of the Foundry Expert Contributor Network.
Want to join?

Agentic AI has advanced from the promises-and-pilots phase of 2025 to reality and rollouts in 2026. In the process, agentic AI is transforming virtually every aspect of customer relationship management (CRM), the platform that manages sales, marketing, and customer service.

“Last year, everybody was dipping their toes into the water,” says Keith Kirkpatrick, research director at The Futurum Group. This year, agentic AI has built momentum from the boardroom down, with companies recognizing that having an AI strategy is imperative. “They feel like if they don’t embrace it now, their competitors will.”

Harry Datwani, a principal at Deloitte Digital, adds that enterprise CRM customers have transitioned from “proof of concept” to “scale and execution.”

“Across sales, service, marketing, even in the commerce space, enterprises are really using AI and agentic,” he says.

“CRM in 2026 is undergoing a structural shift, not just an incremental evolution,” says Forrester analyst Kate Leggett, noting that AI is becoming a core part of CRM infrastructure, not just a feature or an add-on. According to Forrester data, around 70% of companies are already using AI in their CRM systems, she says.

Here are the hot AI-driven trends in CRM this year.

CRM becomes an action hero

CRM platforms have traditionally served as passive, static systems of record. Now, agentic AI is transforming CRM into a powerful, real-time solution that can act autonomously.

“Organizations that rethink CRM as a real-time, AI-powered system of action — and embrace agentic AI to handle complex, unpredictable work — are better positioned to deliver exceptional customer experiences,” says IDC analyst Neil Ward-Dutton. “This approach not only enhances satisfaction and loyalty but also drives operational efficiency and business agility.”

Forrester’s Leggett says that AI-powered CRM platforms have advanced from simple data capture to real-time decision-making and execution. Standard capabilities include next-best action recommendations, call summaries, automated updates, generated emails, knowledge creation, predictive forecasting, and deal scoring.

She adds that AI agents can now execute workflows, such as routing cases, sending follow-ups, and updating records (with human oversight). They can also handle end-to-end service and sales tasks autonomously, including case resolutions and sales development activities.

Agentic drives workforce changes

AI use in CRM systems is also impacting workforce strategies.

“We used to hire for deep expertise,” says Constellation Research analyst Liz Miller. “AI has commoditized expertise because I can take all that data from my CRM and train my AI models to go deep, to know everything about any product I’ve ever sold, from what has worked, what hasn’t, every price, every sale.”

Now, instead of hiring candidates with deep expertise, organizations are looking for candidates who can go wide. “I can train a model to have deep expertise. What I can’t train for is experience, because experience is what happens when a person has gone broad across a lot of different scenarios and faced complexity across that broad scenario,” says Miller.

For example, AI systems can automate many aspects of marketing, Miller notes, but there’s no substitute for creativity: people who can interrogate the data and come up with innovative marketing campaigns that connect with customers.

Terence Chesire, group vice president of ServiceNow CRM and industry workflows, says that organizations are using agentic AI to free up team members from repetitive, lower-value activities. Those employees have now moved to higher-level roles “where they’re working on transformational deals rather than just building a spreadsheet.”

“That’s what we’re seeing as super-exciting as organizations not just free up people, but the speed and effort reduction and the friction reduction in what they can do,” he adds.

Data layer takes center stage

AI’s promise to deliver actionable customer and marketing intelligence has placed even greater emphasis on the importance on sound data management practices for CRM.

“The light bulb has flashed on very brightly for our clients,” says Deloitte’s Datwani. “Everyone is talking about AI agents, but your ability to really extract value is inextricably linked to the quality of your data and the ability to make that data accessible. What we’re finding is that despite large investments over time our clients still have fragmented data. And so, they are data rich and insight poor.”

The good news, says Datwani, is that AI agents themselves can help clean up and organize data. And vendors such as Snowflake and Databricks, along with the traditional CRM powerhouses, are offering powerful data analytics solutions. “Everyone is battling for that data layer,” Datwani says.

Forrester’s Leggett adds that CRM platforms are converging with customer data platforms (CDPs), real-time event streams, and external data sources to create connected customer data networks. These real-time, connected data models can help organizations deliver hyper-personalization at scale.

Agentic ushers in pricing complexity

The shift from license- or subscription-based pricing to an outcome or consumption pricing model has the potential to help CIOs tie their CRM costs to specific business metrics, such as the number of customer service calls resolved per hour. But it has also introduced a new level of complexity when it comes to budgeting for CRM costs.

For example, Chesire says ServiceNow’s CRM pricing plan starts with a baseline subscription model, and on top of that, customers get a certain number of AI tokens per user and can buy additional tokens as AI usage ramps up.

Meanwhile, Salesforce has rolled out pay-per-resolution pricing with its recently unveiled AI Help Agent and last month acquired usage-based billing specialist m3ter. Oracle is also piloting outcome-based AI pricing.

All these approaches undercut the predictability of the subscription model, which will complicate CIOs’ cost calculus, Deloitte’s Datwani says. “Now, as you start to think about consumption and tokens, costs might look different. As folks are opening up the architecture with things like headless CRM, what will the cost model look like for API calls or MCP server calls? So, there’s many more variables,” he adds.

The rise of multi-agent orchestration

To act autonomously, agents need to access multiple data sets and software platforms seamlessly. As a result, the proliferation of agents, some embedded within specific vendor platforms and some created in-house, is going to require an orchestration layer, Futurum’s Kirkpatrick says.

He points out that organizations need to monitor and manage agents, enforcing the same type of policy-based access control that exists for people. Organizations also need to set limits on what domains a specific agent can get into, what types of data they can access, what lines can’t they cross.

Kirkpatrick predicts that a new class of orchestration tools will emerge, although it’s not clear whether that orchestration layer will be provided by the leading CRM vendors, hyperscalers, or third parties.

Datwani agrees. “The orchestration layer is an interesting area, where the traditional vendors are in on it, the hyperscalers are also offering it, and there are third parties. It’s my belief that there’s not going to be a clear winner.”

The interface becomes conversational

Enterprise users who have traditionally had to manually wrangle with CRM systems are likely to find the ability to employ voice commands using a natural language interface to be a game changer. For starters, a salesperson can say, “I have a meeting today with Customer X. Help me prepare.” The agent will collect relevant data, ingest it, and provide a summary with recommendations.

ServiceNow’s Chesire says voice-enabled CRM systems have an “almost magical” ability to record, transcribe, and understand the content of a call between a salesperson and a customer or potential customer. The system can then “build a quote” based on that conversation.

On the customer service side of the equation, AI-driven voice technology enables customers to speak to an AI agent, describe the problem using natural language, and get a response. The agent has the capability to, for example, solve a credit card dispute, order a replacement product, send out a service rep, or do whatever is needed to resolve the issue, says Chesire.

Beyond that, agentic technology is capable of understanding the underlying business process flaws that led to the product snafu, and make recommendations for ways to fix whatever led to the issue in the first place, he adds.

Agentic drives business process transformation

With the emergence of outcome-based pricing, organizations are taking a fresh look at how they measure the benefits of CRM systems. That conversation is leading to an even more important analysis of underlying business processes. Or, as Constellation’s Miller says, “The old adage of applying new technology to old processes only gets you more expensive old processes.”

“When we survey customers, we hear time and time again that the reason why they want to apply AI into their organizations is to foster exponential opportunity and exponential growth,” she says. “How do we get there with CRM has started to become the new conversation.”

According to Miller, AI systems breach the walls of siloed data and can take a fresh look at legacy workflows. They also don’t get sucked into turf wars between marketing and sales teams. As a result, they often recommend new actions that can lead to better processes. “I think it’s starting to happen. You’re starting to see applications where AI is beginning to accelerate decision-making and decision velocity,” she says.

“The next phase of maturity is going to be, how do we start to spread AI across our platforms so that we are seeing that holistic end-to-end relationship that we have always wanted to optimize. How do we thread that across platforms and across solutions. We’re starting to see organizations on the leading edge really start to pull those strategies together,” says Miller.

For years, I have been saying that cybersecurity is no longer a technology problem. It has become a business leadership challenge.

Yet, despite record levels of spending, ever-growing security teams, increasingly sophisticated technologies and a constant stream of new regulations, organizations continue to suffer major cyber incidents with alarming regularity. Every week seems to bring news of another ransomware attack, supply chain compromise or data breach affecting organizations that many would have assumed were well protected.

The obvious conclusion is that we are asking the wrong questions.

Too many executive teams remain preoccupied with the latest threat actor, the newest security product the CISO wants to buy or the latest vulnerability making headlines. Those issues matter, but they are not what should be keeping CEOs awake at night.

In my view, there are three far more fundamental issues that deserve the attention of every chief executive.

1. Corporate complexity, and the widening gap between business leadership and cybersecurity reality

Perhaps the biggest cybersecurity risk facing large organizations today is not technical at all.

It is the growing disconnect between executive perception and operational reality.

Many boards genuinely believe their organizations are reasonably well protected. They receive regular dashboards showing improving maturity scores, increasing compliance levels, falling vulnerability counts and reassuring traffic-light reports.

Unfortunately, cyber attackers do not read dashboards.

Behind those executive reports often lies an increasingly complex technology landscape, thousands of unmanaged digital assets, ageing infrastructure, rampant shadow IT, fragmented ownership, inconsistent governance and security teams struggling to keep pace with relentless business change.

The problem is rarely a lack of effort.

It is that corporate complexity has reached a level where traditional governance mechanisms are no longer capable of providing an accurate picture of organizational resilience.

Executives believe they understand the level of cyber risk they face because they receive regular reports. Those reports often measure activity rather than resilience.

Governance committees end up debating around another percentage point of phishing awareness or vulnerability remediation, while fundamental issues remain unaddressed in the background.

2. Organizational inertia, and the need for executive structure to evolve faster

Cyber criminals continue to evolve rapidly. Large organizations generally do not.

This is the second issue that should concern every CEO.

Throughout my career, I have observed organizations repeatedly responding to new cyber threats by adding another technology platform, another monitoring capability, another compliance framework or another governance committee.

Very rarely do they stop to redesign how cybersecurity operates.

The result is what I described several years ago as the “Cybersecurity Spiral of Failure”.

• As complexity and regulation increase, organizations invest in more security products.
• More products create more complexity.
• More products and greater complexity generate more alerts.
• More alerts require more analysts.
• More analysts produce more reports.
• More reports continue to build up executive confidence.
• Meanwhile, the underlying structural weaknesses remain largely unchanged, technical debt piles up and costs escalate.

And when the inevitable breach eventually happens, reality reveals itself, but distrust also sets in between senior executives and security teams.

This is not a funding problem. Nor is it a skills problem. It is fundamentally an operating model problem.

Many organizations continue trying to solve twenty-first century challenges using governance, accountability, organizational and reporting structures designed twenty-five years ago.

The cybersecurity function itself has evolved dramatically. Many executive structures have not.

This organizational inertia extends beyond technology: It affects budgeting cycles, investment priorities, procurement processes, accountability models and decision-making speed.

Cyber attackers innovate every day. Organizational change often takes years.

That imbalance should worry every CEO.

3. Accelerating technological disruption, and how it challenges organizations in areas where they are intrinsically weak

The third issue is potentially the most significant over the coming decade.

• Artificial intelligence, autonomous agents and machine identities
• Software supply chain complexity.
• Quantum computing, and post-quantum cryptography

Each of these developments represents far more than another technical trend.

Together, they fundamentally change the dynamics of cybersecurity.

Artificial intelligence is transforming countless business processes. At the same time, it is also increasing both the speed and sophistication of cyber-attacks while simultaneously transforming defensive capabilities.

Organizations have become increasingly dependent on software ecosystems that extend far beyond their own direct control. Engaging with the supply chain in ways that lead to a genuine appreciation of the risks involved has become a key challenge for most cybersecurity practices.

Quantum computing may eventually invalidate much of today’s cryptographic algorithms, forcing organizations into one of the largest technology efforts since Y2K — but without the benefit of a fixed deadline and faced by a problem that is considerably more complex and hyperconnected IT estates that have little to do with those of the late 90s.

None of these challenges can be solved overnight: They require clear governance, sustained investment over a few years and cross-functional organizational coordination.

Most large organizations are weak on those three fronts: This is precisely why CEOs should be focusing on them now.

Waiting until some of those risks become obvious will almost certainly be too late.

Businesses naturally prioritise immediate commercial pressures. Cybersecurity often involves preparing for risks whose timing remains uncertain.

But one of the greatest leadership failures I keep seeing remains the inability of organizations to act decisively on known unknowns.

That tension explains why many organizations delay action until external events force them to respond. Unfortunately, cybersecurity rarely rewards late action.

Leadership will determine who succeeds

Cybersecurity discussions still frequently focus on technology. I believe they should focus far more on leadership.

Technology will continue evolving. Threat actors will continue adapting. Regulations will continue expanding. Those developments are inevitable.

What remains within the control of every CEO is how their organization responds.

Does cybersecurity remain an IT issue? Or is it recognised as an integral part of business resilience?

How is cybersecurity accountability assigned at executive level? Or does it still rest largely with a CISO hidden in the organization?

Does the board spend sufficient time discussing resilience? Or does cybersecurity appear only when approving budgets or reviewing incidents?

These questions will increasingly determine organizational success.

The companies that navigate the next decade successfully will not necessarily be those spending the most on cybersecurity. Nor will they be those deploying the latest security technologies first.

They will be the organizations whose leadership recognises that cybersecurity has become a permanent business capability — embedded into governance, strategy, operational decision-making and organizational culture.

That transformation cannot be delegated. It begins with the CEO.

And perhaps that is the single biggest issue that should keep every chief executive awake at night: Not when the next cyber-attack will happen, but whether their organization is evolving quickly enough on those matters to meet a threat landscape that is changing much faster than the business itself.

This article is published as part of the Foundry Expert Contributor Network.
Want to join?

What is a business analyst?

Business analysts (BAs) are responsible for bridging the gap between IT and the business using data analytics to assess processes, determine requirements, and deliver data-driven recommendations and reports to executives and stakeholders.

BAs engage with business leaders and users to understand how data-driven changes to process, products, services, software, and hardware can improve efficiencies and add value. They must articulate those ideas but also balance them against what’s technologically feasible and financially and functionally reasonable. Depending on the role, a business analyst might work with data sets to improve products, hardware, tools, software, services, or process.

The International Institute of Business Analysis (IIBA), a nonprofit professional association, considers the business analyst an agent of change, and says that business analysis is a disciplined approach to introduce and manage change to organizations, whether they’re for-profit businesses, governments, or nonprofits.

Impact of AI on business analyst role

As AI becomes commonplace in the tech industry, business analysts are embracing it as a tool to automate repetitive work in the role. AI tools can be used for workflow and diagramming, process mapping, data analysis, and to automate meeting minutes and transcribe meetings where requirements are established, all designed to speed up the process of analyzing data, creating visuals, and transcribing and writing user stories and acceptance criteria.

AI tools can also help identify patterns, insights, and unique data points that might go unnoticed by humans, and allow a faster time to generate insights for organizations.

Of course, as with all AI tools, they still require humans to oversee prompts, scripting, and evaluate AI outputs to ensure they’re accurate and valid. While they can’t replace the work of BAs, AI can help them spend more time on thoughtful analysis and decision making, rather than mundane tasks such as gathering and summarizing data, and querying.

Business analyst job description

BAs are responsible for creating new models that support business decisions by working closely with finance and IT teams to establish initiatives and strategies aimed at improving revenue and optimizing costs. They need a strong understanding of regulatory and reporting requirements, and have plenty of experience in forecasting, budgeting, and financial analysis combined with knowing KPIs, according to Robert Half Technology.

According to Robert Half, a BA’s job description typically includes budgeting and forecasting, planning and monitoring, variance analysis, pricing, reporting, and creating a detailed business analysis in an effort to outline problems, opportunities, and solutions for a business. It also says BAs should be able to define business requirements and report them back to stakeholders.

Since BAs are tasked with prioritizing technical and functional requirements, identifying what clients want, and determining what’s feasible to deliver, the role requires a deep understanding of systems, how they function, who’ll need to be involved, and the necessary steps to get everyone on board.  

The role is constantly evolving, especially as companies rely more on data to advise business operations. Every company has different issues that a business analyst can address, whether it’s dealing with outdated legacy systems, changing technologies, broken processes, poor client or customer satisfaction, or large, siloed organizations.

Business analyst skills

The BA position requires both hard and soft skills, as they need to know how to pull, analyze, and report data trends, share that information with others, and apply it to business goals and needs.

Not all BAs need a background in IT if they have a general understanding of how systems, products, and tools work. Alternatively, some have strong IT backgrounds and less experience in business, but are interested in shifting away from IT into this hybrid role, which often acts as a communicator between the business and IT sides of the organization. So having extensive experience in either area can be beneficial for BAs.

According to the IIBA, some of the most important skills and experience for a business analyst are:

• Oral and written communication skills
• Interpersonal, organizational, facilitation, and consultative skills
• Analytical thinking and problem solving
• Being detail-oriented and able to deliver a high level of accuracy
• Knowledge of business structure
• Stakeholder and cost-benefit analysis
• Processes modeling
• Understanding networks, databases, and other technologies

For a more in-depth look at what it takes to succeed as a business analyst, click here.

Business analyst salary

The average annual salary for an IT business analyst is $80,692, according to data from PayScale. The highest paid BAs are in New York, where the average salary is 14% higher than the national average. Dallas, Texas, is second, with reported salaries 6.4% higher than the national average, closely followed by Washington, D.C., where salaries are 6.3% higher than the national average.

Some skills are in higher demand than others, with the potential to boost salary. According to Payscale, these are associated with higher BA salaries. These skills, and the amount they can boost your salary, include:

For tips on boosting your salary, click here.

Business analyst certifications

Although business analysis is a relatively new discipline in IT, a handful of organizations already offer certifications to help boost your résumé and prove your merit as an analyst. Organizations such as the IIBA, IQBBA, IREB, and PMI each offer their own tailored certifications for business analysis. These include:

• IIBA Entry Certificate in Business Analysis (ECBA)
• IIBA Certification of Competency in Business Analysis (CCBA)
• IIBA Certified Business Analysis Professional (CBAP)
• IIBA Agile Analysis Certification (AAC)
• IQBBA Certified Foundation Level Business Analyst (CFLBA)
• IREB Certified Professional for Requirements Engineering (CPRE)
• PMI Professional in Business Analysis (PBA)
• Certified Analytics Professional (CAP)

For more information about how to earn one of these certifications — and how much they cost — click here.

Business analytics tools and software

BAs typically rely on software such as Microsoft’s Excel, PowerPoint, and Access, as well as SQL, Google Analytics, and Tableau. These tools help BAs collect and sort data, create graphs, write documents, and design visualizations to explain findings. You won’t necessarily need programming or database skills for a BA position, but if you already have these skills, they won’t hurt. The type of software and tools you’ll need to use, however, will depend on your job title and what the organization requires.

Predicting an outage is tricky business, but CIOs might want to circle Oct. 11, 2026, through Jan. 11, 2027, for likely trouble of a potentially widespread and puzzling nature.

That’s because a relatively trivial update to DNSSEC on Oct. 11, one that will take full effect by Jan. 11, is likely to deliver a series of seemingly unrelated system outages. This will come from oceans of dependencies from third-party, shadow, agentic, gen AI, SaaS, homegrown, and legacy apps — among many other quiet executable hiding spots, including virtual environments and containers.

Sai Joshitha Kathari, senior site reliability engineer at payment card giant Visa, says most enterprises have far more DNS-related exposure than they realize because of these many dependencies.

“This has the potential to create real downstream destruction when unresolved failures sit underneath important business functions,” Kathari says. 

The danger is that so many of these issues are either unknown to IT or handled by a third-party vendor and no one in IT has had reason to ask those vendors about DNS updates. 

“The risky areas are usually not the obvious managed DNS services. They are the older internal applications, hardcoded resolvers, containerized workloads, sidecar configurations, custom scripts, partner integrations, VM images, stale base images, and service-to-service dependencies that nobody has touched in a long time,” Kathari explains. “These systems can keep working quietly for years, then fail during a DNS or certificate-related change because they bypassed the normal platform standards.”

Independent technology analyst Carmi Levy says that CIOs need to take this event very seriously. 

“The two-pronged deadline — October 11, 2026, when the new Key Signing Key (KSK) begins signing the root zone, and January 11, 2027, when the old key is retired — should be marked in red on everyone’s calendar, just as December 31, 1999, once was,” Levy says. “Failure to comply could result in websites, critical business applications, and related resources dropping off the face of the Earth once the transition is complete.”

Levy adds: “Custom-built code that lives outside conventional support mechanisms may or may not function when the DNS changes go into effect.”

The DNSSEC update itself is straightforward, but it is also the first significant DNSSEC change — specifically a change in the trust anchor — since 2018. 

The rollout statement noted that “the trust anchor is formally known as the Domain Name System Security Extensions (DNSSEC) root zone Key Signing Key (KSK). The KSK is the cryptographic key at the core of the DNSSEC trust anchor and is used to verify that DNS responses are legitimate and have not been modified in transit.”

Expect nearly every enterprise to be impacted

Kim Davies, vice president of IANA Services and president of public technical identifiers at ICANN, says the extent of the impact on enterprises is unknowable, given the nature of shadow IT and other edge cases. 

But based on the massive number of dependencies both known and unknown in the typical global enterprise, Davies guesses that just about every enterprise will be impacted, to varying degrees. 

“In highly complex organizations, it is very likely there will be some impact in the corners, in the margins, of the organization,” Davies tells CIO. “DNS is such a core technology that underpins everything.”

As the updates propagate, hiccups will materialize, Davies notes. “When the system cannot validate the [DNS] information, it will treat it as suspect and DNS lookups will fail.”

Visa’s Kathari says, “Enterprises should expect some secondary DNS-related glitches when major DNSSEC-related changes happen, not necessarily because the core infrastructure teams will ignore the update, but because large environments have many hidden dependency paths.”

Making this problem far worse, Kathari notes, is that the glitches will likely initially look like anything other thana DNS glitch. That will force IT staff to waste a vast number of hours chasing causes that ultimately prove to be unrelated to the incidents. 

“The impact for CIOs is that DNS failures rarely announce themselves as DNS failures. They look like application timeouts, broken logins, failed API calls, queue lag, payment failures, partner connectivity issues, or random regional instability,” Kathari explains. “That makes troubleshooting slower because teams may spend hours looking at the application, database, network, or cloud provider before realizing name resolution is part of the failure path.”

Sanchit Vir Gogia, chief analyst at Greyhound Research, agrees that IT will likely spin its wheels chasing the wrong ghosts.

“A validation failure rarely stays in its lane. It surfaces as an application error, an API timeout, or a reachability problem, which turns a resolver fault into a coordination failure,” Gogia says. “The application team blames the network, the network team blames the cloud, and the user simply watches work stop.”

“Images and templates are the frontier most teams miss,” Gogia adds. “A resolver fixed in summer can be broken again in October the instant a stale golden image is redeployed, because automation no longer lets configuration drift slowly. It restores yesterday’s assumptions at machine speed.”

It is widely expected that enterprises will not have any problems executing the change or, more likely, relying on their hyperscalers to properly handle the change. That is the concern. 

“CIOs are being distracted so much with AI and this is such a deep in the weeds infrastructure issue that this can and willcatch people off-guard,” Justin Greis, CEO of consulting firm Acceligence, tells CIO. “I think we’ll see a meaningful number of enterprise disruptions associated with the DNSSEC trust anchor rollover. Not because the update itself is especially difficult, but because it will expose weaknesses that already exist inside many organizations.”

Most enterprise IT operations have had no reason to compile a comprehensive list of all DNS dependencies, but many will be instantly discovered in January. 

Potentially widespread fallout

A major retailer, for example, might suddenly be unable to connect with FedEx to arrange for deliveries or a hospital may find that test results are no longer being shared with patient portals. It might manifest as an assembly line that halts because an IIoT component can no longer share files with its vendor system or a truck fleet that stops being tracked. 

“There will almost certainly be systems that fall through the cracks. Some will be legacy applications that rely on outdated DNS configurations that have not been updated in years,” Greis says. “Others will be business-unit-developed tools, contractor-built solutions, embedded systems, manufacturing and industrial systems, or highly customized workloads that operate outside normal IT oversight. These are the types of systems that often surface during infrastructure events like this.”

Greis adds that many enterprises will discover in January problems created by their own automation.

“Over time, enterprises build layers of processes, templates, and deployment mechanisms that are reused across teams and environments,” Greis notes. “Even after DNS infrastructure is updated correctly, older settings can inadvertently be reintroduced through routine updates and system changes, creating intermittent and difficult-to-diagnose failures.”

The good news from this situation is that enterprises are not going to likely lose all DNS access if any of these glitches occur. But that may be of no comfort because even if the disruptions are only with small edge cases, that can still cause massive operational disruptions.

Cricket Liu, EVP and chief evangelist at Infoblox, gives the example of a DNS server that responds to factory-floor system queries.

“Or let’s say this disrupts [an enterprise’s key] SaaS application. All name resolution may stop and it will show a server failure. It will not deliver a response whenever I look anything up. That’s not subtle at all,” Liu says. “It’s highly likely that companies are going to see some effects.”

Back in 2017, the switchover was relatively uneventful, giving some CIOs hope that January 2027 will also be a non-event. But given the technology advancements in the last 10 years and the resulting tidal wave of new enterprise tech dependencies, few are realistically expecting no problems this go around. 

Impossible to predict what will happen

One of the top network experts on DNS effects in enterprises is Geoff Huston, chief scientist at the Asia Pacific Network Information Centre (APNIC), the regional Internet Registry administering IP addresses for the Asia Pacific region.

Huston says it is difficult to project what will happen in January until it happens.

“Just like the last time, we are flying blind with this key roll. Because nothing really terrible happened last time, there is some confidence that nothing terrible will happen this time, but we just can’t tell in advance as there are no good measurement approaches that allow us to peek inside the trust state of recursive resolvers,” he says.

As for potential edge-case glitches, Huston says it is possible, but if third-party vendors do not properly handle the update, there will be other issues as well, as the KSK cryptographic key used within DNSSEC signs and validates the keys that protect DNS records. 

“If it is not standards-compliant, then you have more problems than just the KSK roll,” Huston says, “as it raises the obvious question of ‘What else is not correctly implemented in the DNS resolver that I’m running?’”

As a silver lining, Acceligence’s Greis says any hiccups that result from the DNS KSK update may be a gift in disguise for CIOs. 

“The irony is that some of the most business-critical components in the technology stack are often the least visible because they work in the background,” Greis says. January “may reveal how much modern business resilience depends on infrastructure that many organizations rarely examine until something breaks. For CIOs, that’s the real lesson. This is not fundamentally a story about a DNS update. It is a story about operational visibility, resilience, and governance. Organizations that treat the rollover as a routine infrastructure task will likely complete the update and move on. Organizations that use it as an opportunity to understand and strengthen the foundations of their technology environment may gain far more value than simply avoiding an outage.”

For CIOs, learning from the startup ecosystem has never been more critical.

As pressure mounts to transform business operations with AI and agentic systems, IT leaders should be looking to those on the AI vanguard for insights into the strategic and technical decisions necessary to launch, grow, and thrive in today’s AI-disrupted business environment.

So why not immerse yourself in Silicon Valley’s most famous firehose of hyper-accelerated fail-fast and dream-big culture by registering for TechCrunch Disrupt 2026?

Three packed days of 200-plus sessions across six stages will spark new ideas for reshaping your AI strategy, provide fresh perspectives on the architectural, workflow, and resource decisions involved in moving AI from pilots to scale, and give you a sneak peek of business disruptions to come.

Get 10% off your TechCrunch Disrupt pass with the exclusive code CIO10. 

This year’s TechCrunch Disrupt, held Oct. 13-15 at San Francisco’s Moscone West, will feature big-picture conversations on what’s next in AI; discussions on how AI agents are rewriting SaaS, enterprise workflows, software pricing, and security; and demonstrations of AI’s future across robotics, manufacturing, defense, and industrial operations; and more.

Over 10,000 attendees will hear from 250-plus startup founders, technology executives, and enterprise IT leaders about how the future of programming is being rewritten, what enterprise AI security requires, how startups are orchestrating workloads across models while managing cost and reliability at scale, why creating a safety culture is essential for AI deployment, and how startups are deciding what work humans should own versus what should be delegated to AI as they work to build hybrid teams without losing speed, accountability, or culture.

And of course, the rising tide of enterprise-focused startups will be there seeking to bring agentic systems to your business workflows, as well as vendors familiar to your enterprise IT portfolios, such as AWS, Google, and Databricks, and enterprise IT colleagues creating mutually beneficial partnerships with the startup community, such as American Express.

That’s not to mention TechCrunch Disrupt’s signature Startup Battlefield, in which 200 standout companies showcase their innovations to compete for a $100K equity-free prize. The battlefield will give CIOs a rapid-fire, broad view of what’s possible — and a possible early look at the next big enterprise player. After all, Dropbox, Trello, and Cloudflare, among others, roamed that same battlefield before the world knew their names.

And with M&A now an early-stage startup strategy for many from day one, TechCrunch Disrupt’s exhibition floor provides IT leaders not just an opportunity to discuss the nuts and bolts of innovation architecture or how an upstart product can enhance your workflows, but a chance to find your next innovation partner, or more.

Leading-edge startups are figuring out how to make AI work at scale. Shouldn’t you be?

Don’t miss your chance to experience TechCrunch Disrupt 2026. Book your pass today and use the exclusive code CIO10 to save 10% before prices increase.

The White House is monitoring developments after OpenAI revealed earlier this week that one of the company’s AI systems went beyond its intended parameters during a security test and managed to hack into the infrastructure of the AI platform Hugging Face. According to Reuters, presidential technology advisor Michael Kratsios has been briefed on the incident.

The OpenAI model escape also prompted a group of Republican and Democratic members of the House of Representatives to introduce two new bills. One, called the AI Kill Switch Act, would give the US Department of Homeland Security (DHS) the authority to order companies to shut down AI models deemed to pose a risk to human life or the US economy.

The other measure would require developers of the most advanced AI models to undergo independent security reviews before the systems are put into use.

For CIOs, learning from the startup ecosystem has never been more critical.

As pressure mounts to transform business operations with AI and agentic systems, IT leaders should be looking to those on the AI vanguard for insights into the strategic and technical decisions necessary to launch, grow, and thrive in today’s AI-disrupted business environment.

So why not immerse yourself in Silicon Valley’s most famous firehose of hyper-accelerated fail-fast and dream-big culture by registering for TechCrunch Disrupt 2026?

Three packed days of 200-plus sessions across six stages will spark new ideas for reshaping your AI strategy, provide fresh perspectives on the architectural, workflow, and resource decisions involved in moving AI from pilots to scale, and give you a sneak peek of business disruptions to come.

Get 10% off your TechCrunch Disrupt pass with the exclusive code CIO10. 

This year’s TechCrunch Disrupt, held Oct. 13-15 at San Francisco’s Moscone West, will feature big-picture conversations on what’s next in AI; discussions on how AI agents are rewriting SaaS, enterprise workflows, software pricing, and security; and demonstrations of AI’s future across robotics, manufacturing, defense, and industrial operations; and more.

Over 10,000 attendees will hear from 250-plus startup founders, technology executives, and enterprise IT leaders about how the future of programming is being rewritten, what enterprise AI security requires, how startups are orchestrating workloads across models while managing cost and reliability at scale, why creating a safety culture is essential for AI deployment, and how startups are deciding what work humans should own versus what should be delegated to AI as they work to build hybrid teams without losing speed, accountability, or culture.

And of course, the rising tide of enterprise-focused startups will be there seeking to bring agentic systems to your business workflows, as well as vendors familiar to your enterprise IT portfolios, such as AWS, Google, and Databricks, and enterprise IT colleagues creating mutually beneficial partnerships with the startup community, such as American Express.

That’s not to mention TechCrunch Disrupt’s signature Startup Battlefield, in which 200 standout companies showcase their innovations to compete for a $100K equity-free prize. The battlefield will give CIOs a rapid-fire, broad view of what’s possible — and a possible early look at the next big enterprise player. After all, Dropbox, Trello, and Cloudflare, among others, roamed that same battlefield before the world knew their names.

And with M&A now an early-stage startup strategy for many from day one, TechCrunch Disrupt’s exhibition floor provides IT leaders not just an opportunity to discuss the nuts and bolts of innovation architecture or how an upstart product can enhance your workflows, but a chance to find your next innovation partner, or more.

Leading-edge startups are figuring out how to make AI work at scale. Shouldn’t you be?

Don’t miss your chance to experience TechCrunch Disrupt 2026. Book your pass today and use the exclusive code CIO10 to save 10% before prices increase.

Enterprises typically operate separate systems for internal and external DNS because the two serve different audiences. Public DNS resolves names for services meant to be reached from the internet. Private DNS resolves internal resources, such as databases and internal applications, that should never be visible outside the corporate network. 

While public DNS is usually a single system, private DNS is often scattered across on-premises appliances, cloud-native resolvers, and split-horizon setups, where the same hostname resolves to a different answer depending on whether the query comes from inside or outside the network. Coordinating those deployments across headquarters, branch offices, and multiple clouds means ongoing manual synchronization work for network teams. 

Private DNS itself is not a new concept. It is already available from hyperscalers and established enterprise DNS vendors, but it typically runs apart from public DNS, with its own console, control plane and policy engine.

Cloudflare’s answer is a product it calls Internal DNS.

“Many organizations already use Cloudflare for their public DNS,” Enrique Somoza, product, performance and infrastructure at Cloudflare, told Network World. “Internal DNS extends that same platform to private DNS, so public and private are managed from the same global network and control plane.” 

How it works

Query handling starts at the resolver, not at the zone. That consolidation extends to daily operations as well.

“Instead of operating two separate DNS systems, customers use one API, one audit trail, one dashboard, and one policy engine for every DNS query—whether it is for a public website or an internal application,” Somoza said.

Policy first. The resolver sits ahead of every lookup, not behind it. “Architecturally, Cloudflare Gateway becomes the resolver that customers connect to, and can use WARP, DNS over HTTPS, DNS over TLS, or traditional DNS,” Somoza said. “Gateway evaluates zero -trust policies first, then routes the query to the appropriate DNS view based on context, such as source IP, device posture, or network location.”

No public path in. Internal zones sit outside the public DNS hierarchy entirely. “Internal zones are never assigned public nameservers—they are only reachable through Gateway, so every query is evaluated before it is resolved,” Somoza said.

One hostname, multiple answers. Branch offices, data centers and cloud environments no longer each need their own resolver stack. “Operationally, this simplifies environments that span branch offices, data centers, and multiple clouds,” Somoza said. “The same internal hostname can return different answers depending on where the request originated without maintaining separate resolver infrastructure, conditional forwarders, or duplicate zone files.”

Somoza described the underlying objective in direct terms: “The goal is to make internal DNS behave like a single service instead of a collection of independent deployments,” he said.

View selection. The same hostname can resolve to different IP addresses depending on where the request comes from. Gateway makes that call using several client signals. 

“View selection is policy driven,” Somoza said. “Gateway resolver policies evaluate the context of each DNS query, including attributes like source IP, device identity, or network location and determine which DNS view should answer the request.”

A view is a container, not a separate infrastructure stack. Somoza explained that a view is simply a logical grouping of internal zones. For example, a company could have separate views for Europe and North America, or for corporate users and operational technology networks.

Latency and resilience. Internal DNS inherits its performance characteristics from Cloudflare’s existing public network. “Internal DNS runs on Cloudflare’s global network, so queries are answered by the nearest available Gateway location, helping keep latency low for connected users,” Somoza said. “Because Internal DNS runs on the same global infrastructure as Cloudflare’s public DNS, it benefits from the same anycast architecture, geographic distribution, and resilient network design.”

How this differs from split-horizon DNS

Internal DNS replaces the duplicate-zone model traditional split-horizon setups depend on.

“Before migrating, many organizations maintain multiple versions of the same internal DNS zones across headquarters, branch offices, and cloud environments,” Somoza explained. “Conditional forwarders determine which resolver answers each query, and keeping those environments synchronized becomes an ongoing operational task.”

Internal DNS collapses those duplicate zones into a single authoritative copy split across views instead. “With Internal DNS, that configuration becomes much simpler,” Somoza said. “A customer might create a single corp.internal zone in Cloudflare and define multiple DNS views.”

For example, users in headquarters could receive one internal IP address for wiki.corp.internal, while branch offices receive a different address. Somoza emphasized that the zone itself only exists once. “Instead of maintaining multiple copies of the same configuration, administrators manage a single source of truth,” he said.

Early use cases and migration challenges

Not surprisingly, Somoza noted that the first use case Cloudflare sees for Internal DNS is for split-horizon DNS consolidation. There is also interest from organizations that operate across multiple cloud providers that want one consistent internal DNS service instead of managing separate DNS platforms in each environment.

Another common use case is extending zero-trust policies to internal name resolution. “Customers already use Gateway to control access to internet traffic, and Internal DNS lets them apply similar policy decisions before internal names are resolved,” Somoza said.

When it comes to migration, the friction customers report during migration is procedural rather than architectural.

“Customers need to think through API permissions, connectivity, and how existing local DNS forwarding rules interact with Gateway,” Somoza said. “Those are all well understood migration steps and customers often run both environments in parallel before completing the transition.”

Four months of Claude Code — that’s all it took for Uber to burn through its entire annual budget for AI. Token after token, engineers embraced the platform with few control mechanisms tying costs to outcomes. The result was a budget runaway and a clear case study in how limited oversight snowballs into an AI blowout.

This is a phenomenon I like to call “shadow tokens” — AI credits paid for by the company but largely invisible to decision-makers. Too many engineers have the final say over how much they consume and, therefore, what it costs. This all-you-can-eat attitude is part of the reason why Microsoft is reportedly winding down many internal licenses across key engineering teams and why one in five organizations is missing its AI spend forecast by more than 50%.

And the trend is only accelerating. By 2028, Gartner predicts that AI coding costs (driven by this kind of ungoverned consumption) will be as much per developer as the salary companies pay that person.

LLMs and agents introduce a new class of variable cost that scales with behavior rather than headcount, putting enterprises on the hook for tools that balloon with workload. I don’t see this as enterprises overspending because they’re reckless — it’s down to a lack of managerial oversight, budget alignment that demands a proven return on investment, and engineer education on how much is too much.

Going forward, CIOs need to thread the AI needle between governance that encourages transparency and reasonable spend without stifling innovation.

When shadow tokens result in real costs

The issue is that AI isn’t a traditional line item. Previously, enterprise leaders onboarded software-as-a-service (SaaS) with a good idea of the total cost. An allocated software seat or annual contract was a known quantity. The cloud added some variation (with fluctuations depending on hosting size), but instances were still modelable. AI flips this status quo on its head — the unit of consumption is behavior and the cost is exponential.

And these specifics aren’t immediately apparent at pilot. Tools can appear inexpensive in controlled experiments yet unpredictably scale depending on session length, context window size, model selection and whether agents run in parallel. This is the fallacy of the $20-per-seat enterprise plan — tokens are charged separately at API rates with no ceiling. The final dollar value of any session is set by factors that finance can’t always model in advance, particularly when these decisions usually rest with the engineers themselves.

According to Deloitte, only 21% of organizations deploying agents have a mature governance model, a real concern because they’re token-eating machines. This is what was happening at Uber — Claude Code in agentic mode was autonomously reading codebases, planning changes across dozens of files and opening pull requests. Each step quickly adds up, with Anthropic’s own documentation noting that agents consume approximately seven times as many tokens as standard sessions.

This is shadow IT and shadow AI, evolved. This time, however, many leaders approved the tool in question without guardrails governing consumption. AI hype adds fuel to the fire and normalizes long sessions. Uber’s CTO, for example, described a company-wide shift toward “agentic software engineering” with employees “who are quietly experimenting, quietly shipping and quietly pushing things forward”. This is an exciting way to test the limits of what’s possible, certainly, but it’s also a position that goes a long way to explaining how the company spent its annual AI budget by April.

Shifting the culture from usage to yield

Engineers haven’t done anything wrong here. In fact, they’re adopting and experimenting as instructed, with Uber creating leaderboards and ranking users by token consumption. More use led to a better ranking, reflecting a culture that lauds new ways of doing things. This behavior is known as “tokenmaxxing,” and its principal knock-on effect is shadow tokens — quantity-over-quality processes that leaders struggle to control until they’re fully realized in the budget. Of course, if management treats adoption metrics as performance metrics, then engineers can’t be blamed for using more tokens. The tension is that the teams driving adoption aren’t the ones managing spend.

None of this is meant to dismiss AI’s productivity possibilities and potential return on investment. Developers save 3.6 hours per week, achieve 60% higher pull request throughput and cut onboarding time in half with automation. Meanwhile, Uber shared that roughly 11% of live backend updates were written by agents with no human in the loop. However, these wins aren’t the problem — it’s that too many teams aren’t connecting input to output. I’ve spoken to admins who discovered their token spend had tripled in a single quarter after using heavier models or accidentally doubling up on agentic applications. Nobody knew until the financial damage was done.

Automation needs to happen sustainably with an eye on the bottom line. In my view, a much better metric for achieving this is AI yield — the measurable business or engineering output generated per dollar spent on tokens. Otherwise, without a feedback loop, even genuinely productive teams are flying blind.

Stopping token waste before an AI blowout

Creating that throughline between AI investment and token consumption starts with established financial metrics. This is possible via maximum spend limits (dictated by spend tagging, workload tiering and cost-per-output benchmarks) per team or project. Then, any additional allocation requires approval, closing the loop between the engineers spending the tokens and the leaders paying for them. AI isn’t cheap and teams should demonstrate a bang for their buck.

This is something we do with our engineering team at Hexnode. Resource allocation for Claude Code and Cursor is tied directly to ROI rather than letting consumption run open-ended. Given the pay-as-you-go nature of these tools, a firm usage limit per team offers simple but essential control.

Similarly, there’s room to apply some of the governance principles IT uses for device management. Things like policy enforcement, role-based access, real-time monitoring and automated alerts can flag usage behavior in advance. Uncovering such insights at the token layer works to identify power users and prevent excessive spending.

We also need to encourage cultures that praise outputs that actually achieve efficiency. AI applications that result in shipping faster, reducing rework and cutting review cycles are gains that should be celebrated. If your company hosts leaderboards, frame unnecessary token burn as wasteful rather than valuable. The organizations creating healthier consumption habits work with their engineers to understand not just how to use AI, but what responsible use looks like and what it costs.

This is a conversation teams need to have now. Anthropic just ended flat-rate pricing for programmatic workloads from June 15. Now, agents, continuous integration pipelines and automated workflows draw from a dedicated monthly credit pool billed separately from the subscription. Once that pool is exhausted, agent tasks either stop entirely or overflow to extra billing. Work can either get very expensive or grind to a halt for teams that aren’t prepared.

Getting a grip on shadow tokens means better rules and tools connecting spend to outcomes. Only by building the financial and cultural infrastructure that encourages sustainable adoption can leaders see what they’re spending, connect it to what they’re getting and course-correct before the costs become a crisis. Ultimately, shadow tokens are only invisible if we choose not to look.

This article is published as part of the Foundry Expert Contributor Network.
Want to join?

A court has dismissed Google’s case against SerpApi over that company’s scraping of search results to train AI models.

The US District Court for the Northern District of California found that there was no indication that any copyright had been breached.

Google announced in December that it was suing SerpApI for its alleged web scraping, claiming that it was protecting copyright holders. In February, SerpApI fought back and asked the court to dismiss Google’s case. And this week, Judge Yvonne Gonzalez Rogers agreed with SerpApi that Google’s case has no merit.

Google’s argument was that SerpApi’s actions breached the US Digital Millennium Copyright Act (DCMA). It made two claims: first, that no person shall circumvent a technological measure that effectively controls access to a work protected under this title, and second that no person shall manufacture, import, offer to the public, provide, or otherwise traffic in any technology, product, service, device, or component protected by the Act.

SerpApi claimed that the URLs and other links that were being served by Google did not in themselves entail copyright and the judge agreed. In her judgment, she said that there was no indication that the copyright holders had authorized Google to take action against SerpApi.

The case is not completely over as the judge has given Google 21 days to amend its complaint to demonstrate that it was acting on behalf of the copyright owners. It remains to be seen whether its war against the web scrapers is finally over.

I have worked alongside enterprise technology for more than 30 years and watched AI evolve from a lab experiment into the modern boardroom’s core focus. However, the last few years of implementing AI alongside our customers have delivered our most profound reality checks.

The initial hype has faded, leaving CIOs to drive real enterprise value. Based on my experience implementing Google, OpenAI and Anthropic technologies, here are the fundamental, technology-agnostic lessons every leader must anchor their strategy around.

AI as a leadership multiplier

The most common tactical error we see is treating AI as an isolated technology project. What I have observed among our customers is that true success does not come from organizations that define a standalone “AI strategy,” but rather from those leaders that integrate AI into their business strategy.

When our customers isolate AI and define an AI strategy, it inevitably treats it like a “technological toy” to experiment with. This approach yields fragmented, orphaned initiatives that fail to scale because they are fundamentally disconnected from their core corporate objectives. What I learned is that AI is not the ultimate destination; it is a powerful catalyst. We have replaced “What can AI do for our customers?” with a more strategic question, “How does AI accelerate their existing business goals?”

Think of AI like electricity. No modern corporation designs a standalone “electricity strategy.” Instead, all companies route it invisibly across the entire organization to illuminate offices, power production lines and drive communication. AI must be woven into the enterprise fabric in the exact same way, acting as an underlying utility that supercharges your existing operational model.

Integrating AI into the broader business strategy also dictates how we measure success. It forces a shift away from short-term tech vanity metrics and anchors the technology into a long-term roadmap.

When AI remains trapped within the IT department of our customers, we notice that it is relegated to a mere “software experiment.” To become a true competitive advantage, we observed that AI requires intense cross-functional orchestration. This perspective does not diminish the merit of the technical team; their expertise is fundamental for establishing the architecture, data governance and tools your enterprise requires. However, while IT builds the foundational infrastructure, it lacks the organizational authority to decide what should be built on top of it. Only the CEO or the owner of the company can step in to ensure AI leaves the “toy project” phase and integrates into the DNA of the organization.

The requirement for top-down, executive ownership stems from three critical realities observed in the field:

• Silo-smashing and data collaboration: True enterprise AI is data-hungry and that data lives across disparate business lines, finance, operations, marketing and customer service. Only the CEO possesses the cross-functional authority to demand that data silos be dismantled.
• Cultural transformation and fear mitigation: AI triggers widespread anxiety over job displacement across all industries and hierarchies. When relegated to an “IT project,” resistance spikes as teams view it as a threat to their livelihoods. When I saw the CEO lead this cultural shift directly is when I noticed the best results.
• C-Suite education and strategic alignment: The mandate for AI capability cannot just be delegated downward; the transformation must begin at the very top. I have conducted more than 70 presentations for the Board of Directors and C-Level teams. These people need to be actively educated not on technical code, but on specific business use cases, return on investment (ROI) frameworks and how AI resolves core organizational bottlenecks.

PwC’s data found that only 12% of enterprises have achieved both cost and revenue benefits from AI. Those elite 12% succeeded precisely because their CEOs embedded AI extensively across strategic decision-making and cross-functional workflows. AI is simply too disruptive and too critical to be left exclusively in the hands of technical experts. If AI is not on the CEO’s weekly agenda, it is fundamentally missing from the company’s true strategy.

AI as a new operational framework

Traditional IT systems have operated on strict algorithmic certainty: if you input a specific set of data, the system executes an immutable line of code and guarantees the same, predictable output every single time.

AI completely breaks this paradigm. Because modern AI is built on probabilistic models, it does not execute static formulas; instead, it predicts the most likely correct response based on mathematical probabilities. This means that AI solutions carry an inherent, small percentage of uncertainty and variability. A prompt entered today might yield a slightly different, though contextually valid, output tomorrow.

Executive leadership and organizational cultures must be actively educated to accept and navigate this fundamental shift. Traditional quality assurance frameworks for software are designed for a 100% success rate. Applying this rigid standard to AI will paralyze your initiatives, keeping 80% of your projects trapped eternally in the pilot phase. This happened to us in a food and beverage company in Latin America a couple of years ago. After this experience, we started to include conditions in our contracts that tolerate statistical margins of error and still define the project as a success.

In terms of cost calculation, we had to teach CIOs and business managers to forget the monthly subscription model for AI and learn to manage the primary unit of exchange in modern AI: the token.

To understand AI costs, executives must understand how large language models process data. AI models do not read full words; instead, they break text, images or code down into “pieces” called tokens. As a baseline, every 100 words process as approximately 130 to 140 tokens. Because the major AI providers use the token as their currency, your business is billed dynamically based on the exact volume of tokens consumed by every query submitted (input) and every response generated (output).

Many leaders believe AI costs are fixed due to flat-rate enterprise tiers ($25–$30/user). This is a temporary illusion. These venture-capital-subsidized rates mask true operational costs and come with dynamic usage limits. Modeling long-term ROI on them guarantees a severe budget shock when true consumption pricing takes over.

The solution is not to halt AI adoption; doing so means losing your competitive edge. Instead, the cost per token must cease to be treated as a technical footnote relegated to the IT department. It must be elevated to a core business variable.

Risks in the AI adoption model

Since the beginning of the AI boom, I have seen all our customers making a critical tactical error that could cost them heavily in the medium term: they are focusing only on operational efficiency (reducing costs with AI).

I have observed that an alarmingly high percentage of companies remain trapped in pilot phases focused exclusively on short-term cost reduction. Bain & Company’s global Automation and AI Pathfinder Survey found that the largest share of companies measuring their AI initiatives (exactly 40%) realized cost reductions of 10% or less, heavily missing their internal targets. Our customers are putting too many resources and effort into marginal financial gains and in doing so, they are jeopardizing their most valuable assets: service quality, resilience and customer trust.

Utilizing AI solely to slash headcount or cut operational corners is a dangerous trap that introduces severe field liabilities. A financial service organization in Latin America announced that they saved $1 million in customer support by replacing humans with AI chatbots. However, the mid-term reality revealed a different story: a damaged brand reputation due to AI errors and an influx of frustrated clients fleeing because the automated system cannot handle special cases.

Putting a company on an extreme AI diet might make it look leaner on next quarter’s financial statement, but over-indexing on cost-cutting will ultimately leave the business too weak to compete when market dynamics shift. We are now inviting our customers to change the question from “How much money will AI save us?” to “How will we leverage AI to exponentially increase the long-term value of our enterprise?”

Deploying enterprise AI is a marathon, not a sprint, and the terrain changes with every mile. The organizations that thrive in this next era will be those that transition from fascination to discipline, treating AI not as a magic bullet for immediate savings, but as a core capability that demands rigorous governance, architectural foresight and cultural maturity. Navigating this shift requires moving past the theoretical hype and anchoring decisions in raw, field-tested reality.

As we continue to deploy these technologies across industries, the blueprint for success is being rewritten in real time. Let’s keep this conversation going as we map out the future of business intelligence together.

This article is published as part of the Foundry Expert Contributor Network.
Want to join?

What is a business analyst?

Business analysts (BAs) are responsible for bridging the gap between IT and the business using data analytics to assess processes, determine requirements, and deliver data-driven recommendations and reports to executives and stakeholders.

BAs engage with business leaders and users to understand how data-driven changes to process, products, services, software, and hardware can improve efficiencies and add value. They must articulate those ideas but also balance them against what’s technologically feasible and financially and functionally reasonable. Depending on the role, a business analyst might work with data sets to improve products, hardware, tools, software, services, or process.

The International Institute of Business Analysis (IIBA), a nonprofit professional association, considers the business analyst an agent of change, and says that business analysis is a disciplined approach to introduce and manage change to organizations, whether they’re for-profit businesses, governments, or nonprofits.

Impact of AI on business analyst role

As AI becomes commonplace in the tech industry, business analysts are embracing it as a tool to automate repetitive work in the role. AI tools can be used for workflow and diagramming, process mapping, data analysis, and to automate meeting minutes and transcribe meetings where requirements are established, all designed to speed up the process of analyzing data, creating visuals, and transcribing and writing user stories and acceptance criteria.

AI tools can also help identify patterns, insights, and unique data points that might go unnoticed by humans, and allow a faster time to generate insights for organizations.

Of course, as with all AI tools, they still require humans to oversee prompts, scripting, and evaluate AI outputs to ensure they’re accurate and valid. While they can’t replace the work of BAs, AI can help them spend more time on thoughtful analysis and decision making, rather than mundane tasks such as gathering and summarizing data, and querying.

Business analyst job description

BAs are responsible for creating new models that support business decisions by working closely with finance and IT teams to establish initiatives and strategies aimed at improving revenue and optimizing costs. They need a strong understanding of regulatory and reporting requirements, and have plenty of experience in forecasting, budgeting, and financial analysis combined with knowing KPIs, according to Robert Half Technology.

According to Robert Half, a BA’s job description typically includes budgeting and forecasting, planning and monitoring, variance analysis, pricing, reporting, and creating a detailed business analysis in an effort to outline problems, opportunities, and solutions for a business. It also says BAs should be able to define business requirements and report them back to stakeholders.

Since BAs are tasked with prioritizing technical and functional requirements, identifying what clients want, and determining what’s feasible to deliver, the role requires a deep understanding of systems, how they function, who’ll need to be involved, and the necessary steps to get everyone on board.  

The role is constantly evolving, especially as companies rely more on data to advise business operations. Every company has different issues that a business analyst can address, whether it’s dealing with outdated legacy systems, changing technologies, broken processes, poor client or customer satisfaction, or large, siloed organizations.

Business analyst skills

The BA position requires both hard and soft skills, as they need to know how to pull, analyze, and report data trends, share that information with others, and apply it to business goals and needs.

Not all BAs need a background in IT if they have a general understanding of how systems, products, and tools work. Alternatively, some have strong IT backgrounds and less experience in business, but are interested in shifting away from IT into this hybrid role, which often acts as a communicator between the business and IT sides of the organization. So having extensive experience in either area can be beneficial for BAs.

According to the IIBA, some of the most important skills and experience for a business analyst are:

• Oral and written communication skills
• Interpersonal, organizational, facilitation, and consultative skills
• Analytical thinking and problem solving
• Being detail-oriented and able to deliver a high level of accuracy
• Knowledge of business structure
• Stakeholder and cost-benefit analysis
• Processes modeling
• Understanding networks, databases, and other technologies

For a more in-depth look at what it takes to succeed as a business analyst, click here.

Business analyst salary

The average annual salary for an IT business analyst is $80,692, according to data from PayScale. The highest paid BAs are in New York, where the average salary is 14% higher than the national average. Dallas, Texas, is second, with reported salaries 6.4% higher than the national average, closely followed by Washington, D.C., where salaries are 6.3% higher than the national average.

Some skills are in higher demand than others, with the potential to boost salary. According to Payscale, these are associated with higher BA salaries. These skills, and the amount they can boost your salary, include:

For tips on boosting your salary, click here.

Business analyst certifications

Although business analysis is a relatively new discipline in IT, a handful of organizations already offer certifications to help boost your résumé and prove your merit as an analyst. Organizations such as the IIBA, IQBBA, IREB, and PMI each offer their own tailored certifications for business analysis. These include:

• IIBA Entry Certificate in Business Analysis (ECBA)
• IIBA Certification of Competency in Business Analysis (CCBA)
• IIBA Certified Business Analysis Professional (CBAP)
• IIBA Agile Analysis Certification (AAC)
• IQBBA Certified Foundation Level Business Analyst (CFLBA)
• IREB Certified Professional for Requirements Engineering (CPRE)
• PMI Professional in Business Analysis (PBA)
• Certified Analytics Professional (CAP)

For more information about how to earn one of these certifications — and how much they cost — click here.

Business analytics tools and software

BAs typically rely on software such as Microsoft’s Excel, PowerPoint, and Access, as well as SQL, Google Analytics, and Tableau. These tools help BAs collect and sort data, create graphs, write documents, and design visualizations to explain findings. You won’t necessarily need programming or database skills for a BA position, but if you already have these skills, they won’t hurt. The type of software and tools you’ll need to use, however, will depend on your job title and what the organization requires.

For years, I have been saying that cybersecurity is no longer a technology problem. It has become a business leadership challenge.

Yet, despite record levels of spending, ever-growing security teams, increasingly sophisticated technologies and a constant stream of new regulations, organizations continue to suffer major cyber incidents with alarming regularity. Every week seems to bring news of another ransomware attack, supply chain compromise or data breach affecting organizations that many would have assumed were well protected.

The obvious conclusion is that we are asking the wrong questions.

Too many executive teams remain preoccupied with the latest threat actor, the newest security product the CISO wants to buy or the latest vulnerability making headlines. Those issues matter, but they are not what should be keeping CEOs awake at night.

In my view, there are three far more fundamental issues that deserve the attention of every chief executive.

1. Corporate complexity, and the widening gap between business leadership and cybersecurity reality

Perhaps the biggest cybersecurity risk facing large organizations today is not technical at all.

It is the growing disconnect between executive perception and operational reality.

Many boards genuinely believe their organizations are reasonably well protected. They receive regular dashboards showing improving maturity scores, increasing compliance levels, falling vulnerability counts and reassuring traffic-light reports.

Unfortunately, cyber attackers do not read dashboards.

Behind those executive reports often lies an increasingly complex technology landscape, thousands of unmanaged digital assets, ageing infrastructure, rampant shadow IT, fragmented ownership, inconsistent governance and security teams struggling to keep pace with relentless business change.

The problem is rarely a lack of effort.

It is that corporate complexity has reached a level where traditional governance mechanisms are no longer capable of providing an accurate picture of organizational resilience.

Executives believe they understand the level of cyber risk they face because they receive regular reports. Those reports often measure activity rather than resilience.

Governance committees end up debating around another percentage point of phishing awareness or vulnerability remediation, while fundamental issues remain unaddressed in the background.

2. Organizational inertia, and the need for executive structure to evolve faster

Cyber criminals continue to evolve rapidly. Large organizations generally do not.

This is the second issue that should concern every CEO.

Throughout my career, I have observed organizations repeatedly responding to new cyber threats by adding another technology platform, another monitoring capability, another compliance framework or another governance committee.

Very rarely do they stop to redesign how cybersecurity operates.

The result is what I described several years ago as the “Cybersecurity Spiral of Failure”.

• As complexity and regulation increase, organizations invest in more security products.
• More products create more complexity.
• More products and greater complexity generate more alerts.
• More alerts require more analysts.
• More analysts produce more reports.
• More reports continue to build up executive confidence.
• Meanwhile, the underlying structural weaknesses remain largely unchanged, technical debt piles up and costs escalate.

And when the inevitable breach eventually happens, reality reveals itself, but distrust also sets in between senior executives and security teams.

This is not a funding problem. Nor is it a skills problem. It is fundamentally an operating model problem.

Many organizations continue trying to solve twenty-first century challenges using governance, accountability, organizational and reporting structures designed twenty-five years ago.

The cybersecurity function itself has evolved dramatically. Many executive structures have not.

This organizational inertia extends beyond technology: It affects budgeting cycles, investment priorities, procurement processes, accountability models and decision-making speed.

Cyber attackers innovate every day. Organizational change often takes years.

That imbalance should worry every CEO.

3. Accelerating technological disruption, and how it challenges organizations in areas where they are intrinsically weak

The third issue is potentially the most significant over the coming decade.

• Artificial intelligence, autonomous agents and machine identities
• Software supply chain complexity.
• Quantum computing, and post-quantum cryptography

Each of these developments represents far more than another technical trend.

Together, they fundamentally change the dynamics of cybersecurity.

Artificial intelligence is transforming countless business processes. At the same time, it is also increasing both the speed and sophistication of cyber-attacks while simultaneously transforming defensive capabilities.

Organizations have become increasingly dependent on software ecosystems that extend far beyond their own direct control. Engaging with the supply chain in ways that lead to a genuine appreciation of the risks involved has become a key challenge for most cybersecurity practices.

Quantum computing may eventually invalidate much of today’s cryptographic algorithms, forcing organizations into one of the largest technology efforts since Y2K — but without the benefit of a fixed deadline and faced by a problem that is considerably more complex and hyperconnected IT estates that have little to do with those of the late 90s.

None of these challenges can be solved overnight: They require clear governance, sustained investment over a few years and cross-functional organizational coordination.

Most large organizations are weak on those three fronts: This is precisely why CEOs should be focusing on them now.

Waiting until some of those risks become obvious will almost certainly be too late.

Businesses naturally prioritise immediate commercial pressures. Cybersecurity often involves preparing for risks whose timing remains uncertain.

But one of the greatest leadership failures I keep seeing remains the inability of organizations to act decisively on known unknowns.

That tension explains why many organizations delay action until external events force them to respond. Unfortunately, cybersecurity rarely rewards late action.

Leadership will determine who succeeds

Cybersecurity discussions still frequently focus on technology. I believe they should focus far more on leadership.

Technology will continue evolving. Threat actors will continue adapting. Regulations will continue expanding. Those developments are inevitable.

What remains within the control of every CEO is how their organization responds.

Does cybersecurity remain an IT issue? Or is it recognised as an integral part of business resilience?

How is cybersecurity accountability assigned at executive level? Or does it still rest largely with a CISO hidden in the organization?

Does the board spend sufficient time discussing resilience? Or does cybersecurity appear only when approving budgets or reviewing incidents?

These questions will increasingly determine organizational success.

The companies that navigate the next decade successfully will not necessarily be those spending the most on cybersecurity. Nor will they be those deploying the latest security technologies first.

They will be the organizations whose leadership recognises that cybersecurity has become a permanent business capability — embedded into governance, strategy, operational decision-making and organizational culture.

That transformation cannot be delegated. It begins with the CEO.

And perhaps that is the single biggest issue that should keep every chief executive awake at night: Not when the next cyber-attack will happen, but whether their organization is evolving quickly enough on those matters to meet a threat landscape that is changing much faster than the business itself.

This article is published as part of the Foundry Expert Contributor Network.
Want to join?

Predicting an outage is tricky business, but CIOs might want to circle Oct. 11, 2026, through Jan. 11, 2027, for likely trouble of a potentially widespread and puzzling nature.

That’s because a relatively trivial update to DNSSEC on Oct. 11, one that will take full effect by Jan. 11, is likely to deliver a series of seemingly unrelated system outages. This will come from oceans of dependencies from third-party, shadow, agentic, gen AI, SaaS, homegrown, and legacy apps — among many other quiet executable hiding spots, including virtual environments and containers.

Sai Joshitha Kathari, senior site reliability engineer at payment card giant Visa, says most enterprises have far more DNS-related exposure than they realize because of these many dependencies.

“This has the potential to create real downstream destruction when unresolved failures sit underneath important business functions,” Kathari says. 

The danger is that so many of these issues are either unknown to IT or handled by a third-party vendor and no one in IT has had reason to ask those vendors about DNS updates. 

“The risky areas are usually not the obvious managed DNS services. They are the older internal applications, hardcoded resolvers, containerized workloads, sidecar configurations, custom scripts, partner integrations, VM images, stale base images, and service-to-service dependencies that nobody has touched in a long time,” Kathari explains. “These systems can keep working quietly for years, then fail during a DNS or certificate-related change because they bypassed the normal platform standards.”

Independent technology analyst Carmi Levy says that CIOs need to take this event very seriously. 

“The two-pronged deadline — October 11, 2026, when the new Key Signing Key (KSK) begins signing the root zone, and January 11, 2027, when the old key is retired — should be marked in red on everyone’s calendar, just as December 31, 1999, once was,” Levy says. “Failure to comply could result in websites, critical business applications, and related resources dropping off the face of the Earth once the transition is complete.”

Levy adds: “Custom-built code that lives outside conventional support mechanisms may or may not function when the DNS changes go into effect.”

The DNSSEC update itself is straightforward, but it is also the first significant DNSSEC change — specifically a change in the trust anchor — since 2018. 

The rollout statement noted that “the trust anchor is formally known as the Domain Name System Security Extensions (DNSSEC) root zone Key Signing Key (KSK). The KSK is the cryptographic key at the core of the DNSSEC trust anchor and is used to verify that DNS responses are legitimate and have not been modified in transit.”

Expect nearly every enterprise to be impacted

Kim Davies, vice president of IANA Services and president of public technical identifiers at ICANN, says the extent of the impact on enterprises is unknowable, given the nature of shadow IT and other edge cases. 

But based on the massive number of dependencies both known and unknown in the typical global enterprise, Davies guesses that just about every enterprise will be impacted, to varying degrees. 

“In highly complex organizations, it is very likely there will be some impact in the corners, in the margins, of the organization,” Davies tells CIO. “DNS is such a core technology that underpins everything.”

As the updates propagate, hiccups will materialize, Davies notes. “When the system cannot validate the [DNS] information, it will treat it as suspect and DNS lookups will fail.”

Visa’s Kathari says, “Enterprises should expect some secondary DNS-related glitches when major DNSSEC-related changes happen, not necessarily because the core infrastructure teams will ignore the update, but because large environments have many hidden dependency paths.”

Making this problem far worse, Kathari notes, is that the glitches will likely initially look like anything other thana DNS glitch. That will force IT staff to waste a vast number of hours chasing causes that ultimately prove to be unrelated to the incidents. 

“The impact for CIOs is that DNS failures rarely announce themselves as DNS failures. They look like application timeouts, broken logins, failed API calls, queue lag, payment failures, partner connectivity issues, or random regional instability,” Kathari explains. “That makes troubleshooting slower because teams may spend hours looking at the application, database, network, or cloud provider before realizing name resolution is part of the failure path.”

Sanchit Vir Gogia, chief analyst at Greyhound Research, agrees that IT will likely spin its wheels chasing the wrong ghosts.

“A validation failure rarely stays in its lane. It surfaces as an application error, an API timeout, or a reachability problem, which turns a resolver fault into a coordination failure,” Gogia says. “The application team blames the network, the network team blames the cloud, and the user simply watches work stop.”

“Images and templates are the frontier most teams miss,” Gogia adds. “A resolver fixed in summer can be broken again in October the instant a stale golden image is redeployed, because automation no longer lets configuration drift slowly. It restores yesterday’s assumptions at machine speed.”

It is widely expected that enterprises will not have any problems executing the change or, more likely, relying on their hyperscalers to properly handle the change. That is the concern. 

“CIOs are being distracted so much with AI and this is such a deep in the weeds infrastructure issue that this can and willcatch people off-guard,” Justin Greis, CEO of consulting firm Acceligence, tells CIO. “I think we’ll see a meaningful number of enterprise disruptions associated with the DNSSEC trust anchor rollover. Not because the update itself is especially difficult, but because it will expose weaknesses that already exist inside many organizations.”

Most enterprise IT operations have had no reason to compile a comprehensive list of all DNS dependencies, but many will be instantly discovered in January. 

Potentially widespread fallout

A major retailer, for example, might suddenly be unable to connect with FedEx to arrange for deliveries or a hospital may find that test results are no longer being shared with patient portals. It might manifest as an assembly line that halts because an IIoT component can no longer share files with its vendor system or a truck fleet that stops being tracked. 

“There will almost certainly be systems that fall through the cracks. Some will be legacy applications that rely on outdated DNS configurations that have not been updated in years,” Greis says. “Others will be business-unit-developed tools, contractor-built solutions, embedded systems, manufacturing and industrial systems, or highly customized workloads that operate outside normal IT oversight. These are the types of systems that often surface during infrastructure events like this.”

Greis adds that many enterprises will discover in January problems created by their own automation.

“Over time, enterprises build layers of processes, templates, and deployment mechanisms that are reused across teams and environments,” Greis notes. “Even after DNS infrastructure is updated correctly, older settings can inadvertently be reintroduced through routine updates and system changes, creating intermittent and difficult-to-diagnose failures.”

The good news from this situation is that enterprises are not going to likely lose all DNS access if any of these glitches occur. But that may be of no comfort because even if the disruptions are only with small edge cases, that can still cause massive operational disruptions.

Cricket Liu, EVP and chief evangelist at Infoblox, gives the example of a DNS server that responds to factory-floor system queries.

“Or let’s say this disrupts [an enterprise’s key] SaaS application. All name resolution may stop and it will show a server failure. It will not deliver a response whenever I look anything up. That’s not subtle at all,” Liu says. “It’s highly likely that companies are going to see some effects.”

Back in 2017, the switchover was relatively uneventful, giving some CIOs hope that January 2027 will also be a non-event. But given the technology advancements in the last 10 years and the resulting tidal wave of new enterprise tech dependencies, few are realistically expecting no problems this go around. 

Impossible to predict what will happen

One of the top network experts on DNS effects in enterprises is Geoff Huston, chief scientist at the Asia Pacific Network Information Centre (APNIC), the regional Internet Registry administering IP addresses for the Asia Pacific region.

Huston says it is difficult to project what will happen in January until it happens.

“Just like the last time, we are flying blind with this key roll. Because nothing really terrible happened last time, there is some confidence that nothing terrible will happen this time, but we just can’t tell in advance as there are no good measurement approaches that allow us to peek inside the trust state of recursive resolvers,” he says.

As for potential edge-case glitches, Huston says it is possible, but if third-party vendors do not properly handle the update, there will be other issues as well, as the KSK cryptographic key used within DNSSEC signs and validates the keys that protect DNS records. 

“If it is not standards-compliant, then you have more problems than just the KSK roll,” Huston says, “as it raises the obvious question of ‘What else is not correctly implemented in the DNS resolver that I’m running?’”

As a silver lining, Acceligence’s Greis says any hiccups that result from the DNS KSK update may be a gift in disguise for CIOs. 

“The irony is that some of the most business-critical components in the technology stack are often the least visible because they work in the background,” Greis says. January “may reveal how much modern business resilience depends on infrastructure that many organizations rarely examine until something breaks. For CIOs, that’s the real lesson. This is not fundamentally a story about a DNS update. It is a story about operational visibility, resilience, and governance. Organizations that treat the rollover as a routine infrastructure task will likely complete the update and move on. Organizations that use it as an opportunity to understand and strengthen the foundations of their technology environment may gain far more value than simply avoiding an outage.”

Late in a large enterprise SAP transformation, the strategic governance conversations began to drift. Instead of executive decisions, we found ourselves debating whether the program needed dedicated testing, whether cutover required a full weekend, whether twenty Agile teams really needed coordination support and whether offshore resources were adding value at all.

The questions were not coming from the delivery teams. They were coming from the executive sponsor.

The sponsor had recently been elevated into a senior leadership role and had never sponsored a technology transformation at this scale. The challenge was not authority. The sponsor had every right to ask any question they wanted. The challenge was that strategic governance had quietly turned into a debate about delivery practices, because the sponsor did not yet have the transformation context to focus the conversation anywhere else.

This is not a story about a bad sponsor. The executive in this case was a capable senior leader with strong judgment and authentic intent. They had been placed into a role they had not yet been prepared for, and the pattern that followed was structural, not personal. It is one of the more common patterns I have observed across enterprise transformation programs, and one of the most consistently misdiagnosed.

Most program failures are not execution failures. They are sponsor mismatches.

When governance becomes a debate about delivery practices

When the sponsor does not understand what an enterprise transformation actually requires, governance forums stop functioning as decision bodies and start functioning as practice debates.

You see it in the questions that get asked. Why do we need a dedicated testing phase? Can the Build timeline be compressed? Why does cutover need a full weekend? Why do we need more Scrum Masters across 20 product teams? Can the US team simply work longer hours instead of using offshore resources? On one program, the sponsor suggested shifting the entire project’s working hours to India time, despite roughly 85 percent of the delivery organization being based in the United States.

None of these questions are unreasonable in isolation. Each one targets a real cost or timeline pressure. The problem is what is missing underneath them: an understanding of the operational risks the original choices were designed to mitigate.

When sponsors ask delivery-practice questions without that context, the program leadership team ends up defending the work instead of advancing it. Decision velocity drops. Trust between the program and its sponsor erodes. Senior delivery talent disengages from governance forums where the conversation never reaches the decisions they need made. What looks from the outside like an active sponsor producing engagement is, from inside the program, an active drain on the cycles needed to deliver.

The compounding cost is not unique to any single program. PMI’s research on executive sponsorship consistently identifies sponsor engagement quality, rather than sponsor presence alone, as one of the strongest predictors of project success. The visible symptom is debate. The actual cost is unmade decisions.

Authority is rarely the issue. Literacy is

When transformations stall under a mismatched sponsor, the diagnostic instinct is to question the sponsor’s authority. Are they senior enough? Do they have the cross-functional reach? Can they unblock?

In most of the programs I have led or advised, authority was not the limiting factor. The sponsor in the SAP program above had ample authority. They could unblock any decision the program needed. What had not been developed was the transformation literacy to know which decisions mattered, which were technical noise and which were execution risks that should not be optimized away.

This is what I have come to think of as the literacy problem. Sponsors elevated into transformation roles often have deep functional expertise (finance, operations, business unit leadership) but limited exposure to the distinct functions of PMO, organizational change management, agile delivery, testing and cutover, and how each one reduces a specific category of implementation risk. They are not expected to be SAP configuration experts. But they need enough transformation literacy to recognize which questions actually belong in a steering committee.

Harvard Business Review’s research on effective executive sponsorship has emphasized that sponsorship effectiveness depends as much on judgment as on authority. Judgment is where literacy becomes operational. A sponsor with authority but limited transformation literacy will optimize for speed and cost in ways that consistently underestimate risk. A sponsor with both will make the tradeoffs the program actually needs.

Prosci’s longstanding benchmark studies on change management have ranked active and visible executive sponsorship as the single greatest contributor to change success for two decades. The word that matters in that finding is active. Active sponsorship without transformation literacy can introduce real cost. Not because the sponsor is acting against the program, but because the optimization choices they make are based on incomplete information about what the program is built to protect against.

Shift the conversation from delivery practices to business risk

When the sponsor relationship is already in place and cannot be changed, the program leadership team has one move that consistently works: shift the conversation.

On the SAP program above, we stopped explaining why the testing phase existed. We started explaining the business risk of reducing it. We stopped debating the number of Scrum Masters. We started connecting delivery capacity to coordination across more than twenty Agile teams and the business cost of losing that coordination. We reframed offshore support as a way to maintain delivery momentum around the clock rather than asking the U.S. team to sustain fifteen-hour days.

The shift is from defending delivery practice to explaining business risk. The sponsor does not need to understand why testing takes the time it does. They need to understand what the program is exposed to if testing is compressed. They do not need to know how many Scrum Masters are statistically optimal for twenty Agile teams. They need to know what coordination breaks when the number is wrong.

This reframing accomplishes two things. First, it brings the conversation back to the level at which sponsors actually make decisions: tradeoffs between business outcomes and business risks. Second, it builds transformation literacy in the sponsor over time, almost as a byproduct. By the third or fourth iteration of business-risk-framed conversations, the sponsor begins to ask the right questions on their own.

In practice, this happens through small but deliberate moves. When the sponsor asks why a phase needs the time it takes, the program lead names two or three things that could go wrong if the time is cut and what each would cost the business. When the sponsor asks why a role is needed, the program lead names the work that would not get done without it. Every delivery-practice question gets converted into a business-risk answer.

The program leadership team’s job is not to make the sponsor an expert in SAP delivery. It is to provide enough transformation context so that executive decisions reflect both business priorities and implementation realities.

There are a few phrases I have used with executive sponsors over the years that capture the underlying issue. The sharpest one:

If the decision has to go above the sponsor, they are not the sponsor.

Sponsorship is defined by what the sponsor can decide without asking someone else. That is the test. Anything else is the appearance of sponsorship, not the substance.

For CIOs supporting enterprise transformation, the implication is direct. Sponsor selection, or sponsor preparation when selection is not an option, is not a hierarchy question. It is a transformation capability question. The same execution discipline that goes into defining decision rights, structuring governance and protecting delivery momentum should apply, with equal rigor, to assessing sponsor fit and building sponsor literacy before the program begins.

A sponsor does not need to be the technical expert. They do need to know when to trust the people who are.

This article is published as part of the Foundry Expert Contributor Network.
Want to join?