📰 Google Backtracks on Design That Made Search Ads Look Like Normal Results

Google's latest design change to its search results received blowback from some who said it blurred the lines between search ads and regular search results. On Friday, Google responded, saying it will be experimenting with different designs, some that will not include the icons that make ads look similar to those organic search results. From a report: As part of a recent redesign to desktop search results, the company made paid links look more like the unpaid search results users see. The word "Ad" in bold text appears next to the advertisements, which typically appear as the first few results in a search and are therefore more likely to be clicked on and generate ad revenue for Google.

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