๐ Netflix, Which Spent $100M in Oscars Campaign Alone, Won Just 2 Awards. 'Parasite', a South Korean Movie That Cost $11M To Make, Won 4
๐ก Newskategorie: IT Security Nachrichten
๐ Quelle: entertainment.slashdot.org
An anonymous reader shares a report: Around Thanksgiving, it looked like this could have been Netflix's year to win it all at the Oscars. Critics were heaping praise on the epic scale of Martin Scorsese's mob movie "The Irishman," which felt destined to be the streaming giant's best shot at the elusive best picture trophy. The Los Gatos-based tech company put its weight behind the $159-million film, with its big stars and intricate age-altering effects, and pushed it hard through awards season with billboards along Sunset Boulevard. And yet, on Sunday at the Dolby Theatre, Netflix came up short. In total, Netflix's movies had 24 Oscar nominations, the most of any studio. [...] Still, Netflix ended up winning just two awards, including supporting actress for Laura Dern's turn as a divorce lawyer in "Marriage Story." Netflix also won for documentary feature "American Factory," which was supported by Barack and Michelle Obama's Higher Ground Productions. It wasn't for lack of trying. Hollywood executives estimate that Netflix spent at least $70 million (WSJ pegs $100 million) to promote its eight awards contenders to academy voters. For most studios, an awards season budget of $15 million is considered an ample war chest for a best-picture contender. Netflix was hoping to succeed this year where it ultimately failed in 2019 in its quest to take home the big prize for Alfonso Cuaron's "Roma." Instead, best picture went to "Parasite," Bong Joon Ho's South Korean satirical thriller, which was released by the scrappy upstart New York distributor Neon and cost about $11 to make. "Parasite" also won for director, original screenplay and international film and became the first foreign-language film to win the academy's top honor.
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