📚 Microsoft Inks Nvidia Game Deal To Assuage Regulators Over Activision Merger

"Microsoft has struck a 10-year deal to bring "Call of Duty" and other Activision games to Nvidia's gaming platform, if the Xbox maker is allowed to complete its much-contested $69 billion acquisition of Activision," reports Reuters. It comes hot on the heels of a 10-year deal with Nintendo that guarantees Nintendo players will get Activision games on the same day as Xbox, with full feature and content parity. Reuters reports: Regulators and competitors like Sony have come out hard against the proposed Microsoft-Activision tie-up, and a Nvidia deal could allay concerns by ensuring more ways for consumers to get games controlled by Microsoft. [...] Microsoft President Brad Smith told a news conference on Tuesday he was now more optimistic of getting the Activision acquisition done after the Nvidia deal and a similar arrangement with Nintendo. Phil Eisler, vice president and general manager of Nvidia's GeForce Now segment, said that titles such that "Call of Duty" will not be available on Nvidia's service unless Microsoft acquires Activision but that other Microsoft-owned titles such as "Minecraft" are covered immediately under the 10-year license agreement. "We were a little concerned about it at the beginning," Eisler said of the Microsoft-Activision deal. "But then we reached out to Microsoft, and they were very open about wanting to enable cloud gaming and work with us on a 10-year license agreement. So over time, they made us more and more comfortable with it." Eisler said Nvidia is not paying Microsoft for access to the titles, which has been the chip company's practice with other gaming companies such as "Fortnite" maker Epic Games. Instead, Nvidia's 25 million customers will need to pay Nvidia for access to its cloud gaming platform and pay Microsoft for its games. Nvidia said it now supports the Xbox maker's bid to purchase Activision, but the deal could still be a hard sell with regulators. Smith said he hoped that rival Sony will consider doing the same type of deal with Nvidia.

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