TomTom, which competes with Google Maps and the world's biggest mapping platform HERE, used various Microsoft services like its Azure OpenAI Service to create the voice assistant. The Microsoft Azure OpenAI Service allows enterprises to leverage ChatGPT maker OpenAI's large language models (LLM). The voice assistant can be integrated into other automotive infotainment systems and is also built into TomTom's Digital Cockpit, an open, modular in-vehicle infotainment platform, the Dutch map maker said. The company began working with Microsoft in 2016, when it first started powering Azure Maps location services.
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