Google, AR Startup Magic Leap Strike Partnership Deal

Alphabet's Google and augmented reality startup Magic Leap are forming a strategic technology partnership and working on building immersive experiences that blend the physical and digital worlds. From a report: Magic Leap said in a blog post on Thursday that the two companies have agreed to a partnership. While short on details, the announcement adds to signals that Google may be plotting a return to the market for augmented and virtual reality (AR/VR) technologies that it so far has largely yielded to rivals Meta and Apple. The partnership would combine Florida-based Magic Leap's expertise in optics and device manufacturing with Google's technology platforms, Magic Leap said.

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