Ad agency zombifies TUAW with AI copy & recycled bylines in stupid SEO play

The Unofficial Apple Weblog is back, but ad agency Web Orange has turned it into a nightmare plagiarism farm with AI-generated copy, and worse, stolen bylines from writers long since moved on.


After the dot-com bubble in 2000, there seemed to be a website for everything despite the internet being relatively small as compared to today's corporate-driven market. Beyond enthusiasts hanging their shingle out on the Web, some websites emerged under larger finance groups, like Weblogs backed by Mark Cuban in 2003.

The Unofficial Apple Weblog (TUAW) started under Weblogs Inc. in 2004 and was one of the more popular properties under that umbrella. Recently, the gutted corpse of TUAW has been purchased, minus archived content, by an ad agency called Web Orange.


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