A current iPhone showing images of dummy models for the forthcoming iPhone 17 range
Apple did reveal that it's earned more in the last quarter than expected, though Tim Cook is a little inconsistent over whether there was any affect from how buyers then expected tariffs that were due to be a little steep. He also did not say directly that the tariffs turned out to be calamitously high, but he has predicted a $900 million cost to the company in the next quarter.
While that's more money than you earn in a dozen lifetimes, it's not going to put Apple out of business. Nor will the firm be finished after it took its near total victory over Epic Games and this week found a new way to lose anyway.
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