Author: Google Workspace - Bewertung: 1x - Views:18
Featured in this video: Renata Marques, CIO, Natura
Executive summary: Natura, the largest cosmetics company in Latin America, used Google Workspace as a catalyst for cultural transformation. By encouraging employees to step out of their comfort zones with new collaborative technology, Natura reinforced a culture of innovation and creativity. Now with Gemini, the company has empowered users to solve their own challenges within their jobs, with employees saving 2.5 hours per week and creating nearly 2,000 AppSheets solutions.
Challenge: In a period of broad cultural and technological transformation, Natura needed to reinforce its culture of collaboration and unleash employee creativity. The company’s previous technology solution and wasn't intuitive for collaboration — so the team sought a new solution that would transform mindsets, drive innovation, and help people find creative ways to perform their jobs.
Solution: Natura implemented Google Workspace as a strategic tool for cultural change, encouraging employees to step out of their comfort zones and embrace new ways of working. The team later introduced Gemini to a group of 400 people to test impact, empowering end users to build their own solutions and think differently about connecting problems to AI-powered solutions.
Result: Using Google Workspace with Gemini, Natura employees now save 2.5 hours per week and have developed nearly 2,000 AppSheets. The company’s CIO Renata Marques uses Gemini to prioritize important emails and approvals, while governance teams use it to quickly access critical contract information. Most importantly, the adoption of Google Workspace with Gemini successfully changed employee mindsets, with staff now thinking differently about innovation.
Highlights and key takeaways from our interview with Renata Marques, CIO at Natura:
→ “We chose Google Workspace not thinking just about the tool. The decision was based on cultural change.”
→ “It's beyond collaboration with Google Workspace. We are also empowering the end users to build their own solutions.”
→ “After we started to use Gemini, we looked back and said, “How did I live without this before?”
Google Cloud products used: Google Workspace with Gemini
Learn more:
https://www.naturabrasil.com/
Explore more Google Workspace customer stories → https://workspace.google.com/customers/
Subscribe to Google Workspace → https://goo.gle/GoogleWorkspace
Follow Google Workspace on X → https://goo.gle/3DRpoVQ
Follow Google Workspace on Facebook → https://goo.gle/4c96tCk
Follow Google Workspace on LinkedIn → https://goo.gle/3FQDLKE
Follow Google Workspace on Instagram → https://goo.gle/41UoqRS
Follow Google Workspace on TikTok → https://goo.gle/3Y6Skjd
Follow Google Workspace on Threads → https://goo.gle/3EeORsa