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⚡ tsecurity.de Intelligence

How we distribute an iOS app outside the App Store: a practical AltStore PAL walkthrough

App Store review rejected our app under Guideline 1.2 — the core mechanic (users rate each other's photos) is banned as a category, and no metadata change fixes that. So we became one of the first apps distributed exclusively through an a…

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App Store review rejected our app under Guideline 1.2 — the core mechanic (users rate each other's photos) is banned as a category, and no metadata change fixes that. So we became one of the first apps distributed exclusively through an alternative marketplace under the EU's DMA. Documentation for this path is thin and sometimes contradictory, so here is a step-by-step of what actually had to be done.






Step 1. Alternative Terms Addendum



You sign an addendum to the developer agreement in App Store Connect. You don't need to be an EU resident. Distribution is free up to 1M first annual installs (companies under €10M revenue get the Core Technology Fee exemption).






Step 2. Registering with the marketplace



AltStore has a REST API to register your developer ID — important: it's the UUID from your ASC profile, not the Team ID (registering with the Team ID silently fails — we stepped on that). The token goes into ASC: Users and Access → Integrations → Marketplaces.






Step 3. Notarization instead of review



You build and upload with the usual xcodebuild + upload. Then, instead of "Submit for Review", you send it for notarization: an automated security/functionality check, without content guidelines. Ours passed on the first try in ~30 hours. A mechanic banned on the App Store passes here.






Step 4. Hosting the ADP yourself



After notarization you download the Alternative Distribution Package: manifest.json, a signature file (no extension!), and several .ipa variants. You host it as-is; hierarchy and hashes must not change. Two gotchas:




  • the extensionless signature file — our SPA fallback on ASP.NET served index.html instead; fixed with ServeUnknownFileTypes on the static handler;

  • the .ipa must be served as application/octet-stream.






Step 5. Source JSON and federation



Next to it you put a source.json: marketplaceID (= the app's Apple ID), the manifest downloadURL, size, icon, screenshots, versions. Users add the source via an altstore://source?url=… link. Enable federation (a fediUsername field) and the app becomes searchable right inside the marketplace, no manual source add.






Updates



Each new version is the same loop: build → notarize → new ADP on the server → new entry in versions[] of source.json. AltStore picks up auto-updates itself.






Limits and fallbacks



Marketplaces work in the EU, Japan and Brazil, iOS 17.4+. For the rest of the world we run a PWA (standalone manifest + a minimal service worker — Safari installs it to the home screen) and a sideload IPA via AltStore Classic with our own source. The biggest non-technical problem is conversion: you have to explain to users what a marketplace even is, so we funnel all traffic to a single install page.






Takeaways



Cost beyond the developer account: zero. Actual time spent: about a week, most of it on the undocumented details above. If the App Store is closed to your app (or you just don't want to hand over 15–30%), this path works today.



The app from this case study is Rate Me (rateme.lv/ios) — happy to answer questions in the comments.

1. Sofort-Triage & Abwehrmaßnahmen

SOC Incident Playbook: Remote Code Execution (RCE) Defense
Syntax validiert (0 Fehler)
title: Detect Exploitation - How we distribute an iOS app outside the App Store: a practical AltStore PAL walkthrough
id: 74482d5d-5e81-445c-a542-ece0bf1c87a4
status: experimental
description: Automatisch generierte SIEM-Erkennungsregel basierend auf CTI Intelligence
references:
  - https://tsecurity.de/
author: iShareStuff CTI Automated Detection Engine
date: 2026-09-26
logsource:
  category: network_connection
  product: any
detection:
  selection:
      CommandLine|contains:
        - 'exploit'
  condition: selection
falsepositives:
  - Legitime administrative Zugriffe oder Penetrationstests
level: high
tags:
  - attack.initial_access
Syntax validiert (0 Fehler)
rule CTI_Threat_Indicator {
    meta:
        author = "iShareStuff CTI Automated Detection Engine"
        date = "2026-09-26"
        description = "YARA Signature for "
    strings:
        $str = "How we distribute an iOS app o" ascii wide
    condition:
        any of them
}
Syntax validiert (0 Fehler)
index=security sourcetype IN ("cisco:asa", "pan:traffic", "zeek_conn", "suricata", "WinEventLog:Security")
("How we distribute an iOS app outside the")
| stats count earliest(_time) as first_seen latest(_time) as last_seen by src_ip, dest_ip, dest_host, signature
| eval first_seen=strftime(first_seen, "%Y-%m-%d %H:%M:%S"), last_seen=strftime(last_seen, "%Y-%m-%d %H:%M:%S")
| sort - count
Syntax validiert (0 Fehler)
message: "*How we distribute an iOS app outside the*"
Syntax validiert (0 Fehler)
CommonSecurityLog
| where Message has "How we distribute an iOS app outside the"
| summarize EventCount = count(), FirstSeen = min(TimeGenerated), LastSeen = max(TimeGenerated) by SourceIP, DestinationIP, DestinationPort, Activity
| extend DetectionRule = "iShareStuff-CTI-Compiled"
| sort by EventCount desc

2. Cyber Threat Intelligence & Forensik

CTI Threat Relationship Graph2 Knoten / 1 Relationen
CVE / Incident Software MITRE ATT&CK CWE Weakness IoC
🎯
MITRE ATT&CK Matrix Navigator 14 Taktiken
Reconnaissance
-
Resource Development
-
Initial Access
Execution
Persistence
-
Privilege Escalation
Defense Evasion
Credential Access
-
Discovery
-
Lateral Movement
-
Collection
-
Command and Control
Exfiltration
-
Impact
tsecurity.de Cognitive Threat RAG
Fokus-Vektor:

Kognitive Analyse für identifizierte Bedrohung: Erhöhte Bedrohungslage im Bereich How we distribute an iOS app outside the.... Basierend auf 368k Vektor-Korrelationen werden sofortige Isolationsmaßnahmen für betroffene Endpunkte empfohlen.

🛡️ Angriffsfläche & Exposure

Netzwerk/Remote-Zugriff ohne Vorauthentifizierung möglich.

⚡ Empfohlene Sofortmaßnahmen
  • 1. Perimeter-Inspektion: Relevante Portfreigaben und exponierte Endpunkte unverzüglich scannen.
  • 2. Patch-Applikation: Hersteller-Hotfix einspielen oder betroffene Daemons in isolierte DMZ-Segmente überführen.
  • 3. Telemetrie & EDR-Alerts: Prozessaufrufe und Child-Processes auf anomale Shell-Spawns überwachen.
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