Stop Guessing Which Ad Produced the Lead: Capture gclid in Next.js and Send the Conversion Server-Side

A marketing team asks you a simple question: which campaign produced the twelve leads that came in last week? You open the database. Every lead has a name, an email, a message, and a timestamp. Nothing about where the person came from. The ad platform says it drove forty clicks. Analytics says eight form submissions. Nobody can connect a single... Weiterlesen: Stop Guessing Which Ad Produced the Lead: Capture gclid in Next.js an…