🔧 A Founder’s Blueprint to Creating a Technical Sales Team

I have found that technical founders tend to treat Go-To-Market (GTM) as an afterthought (or a black box) instead of a creative venture. Just as you, as a technologist, know exactly when to use a SQL vs. NoSQL database or when to leverage Gemini vs. classical BERT models, you need to know exactly when to deploy DevRel, Sales Engineers, Forward...