Apple's late arrival to the folding market puts huge pressure on the iPhone Ultra to finally level up the category — but is that even possible?

I'm currently holding the Samsung Galaxy Z Fold 8 in my hands, only putting it down now to type this and tell you that, as I see it, it's the nearest thing we have at the moment to an iPhone Ultra, the folding iPhone we expect to meet in person on September 9. And what I wonder is not just if the real iPhone Ultra will be good enough to glow up...